Subscribe Now Listen Later & Get Notified Every Week! On today s episode we talk about video marketing. Video is taking over every social media platform. There is no better marriage of content and video than real estate. Any career agent trying to establish a brand needs to embrace video. During today s episode we ll discuss the 5 [...]

Subscribe Now Listen Later & Get Notified Every Week! On today s Real Estate Marketing Dude podcast I welcome David Serpa. David is a highly successful agent in his region. David Serpa Homes is number 2 in his market, so he has a lot of value to pass on to us. David is a former U.S. Marine [...]

Subscribe Now Listen Later & Get Notified Every Week! My guest today is Cherrie Brown from Home Smart. Cherrie and her business partner Zach Reynolds own Home Smart in Los Angeles, California. Cherrie and Zach s clients refer to them as The Real Estate Rockstars. They earned this nickname because of their awesome client appreciation events. On [...]

Subscribe Now Listen Later & Get Notified Every Week! My guest today is David Cole. David is a finance expert who found himself needing to make a change in the way he did business. He did that by embracing social media. The site that really hit his target audience was LinkedIn. So he dug in and [...]

Subscribe Now Listen Later & Get Notified Every Week! On this episode we talk about what makes a good brand and why agents need one. Branding is how an agent presents themselves to the market/buyer. There is only one really concrete rule, which is be you. If you don t know who you are in a social [...]

Subscribe Now Listen Later & Get Notified Every Week! Our topic today comes from a listener question. Our listener asked: how do I stay in touch with my Drip leads? So today we answer that question and offer some Drip alternatives that can have some better results. In today s market the internet is the place to [...]

Subscribe Now Listen Later & Get Notified Every Week! I welcome Jason Holdinski to the podcast today. Jason is the founder of The Hyper-Farmer. Real estate farming is basic 101 stuff. This is a serious business that takes the time and energy of researching a neighborhood or region out of the realtor s hands and makes marketing [...]

Subscribe Now Listen Later & Get Notified Every Week! The whole point of a customer database is to create an audience to market too. On today s episode we talk about how to cultivate an audience on 3 channels. The channels are email, direct mail, and social media. We discuss how to use these channels and why [...]

Subscribe Now Listen Later & Get Notified Every Week! A lot of businesses rely on Real Estate Agents. In order to keep their referrals coming in, many loan officers and mortgage brokers turn to agents. There is only one problem. It is normally a one sided deal. On today s podcast we explain why loan companies are [...]

Subscribe Now Listen Later & Get Notified Every Week! Is the real estate industry in trouble and nobody is listening? During this episode we share examples of how the industry has changed. And we answer that question. Realtors are educators, not salesmen. This changing shift has made real estate an information exchange. Agents should embrace this [...]