If you're wondering whether a platform is really necessary to land a literary agent or traditional book deal, especially as a nonfiction author—this episode is for you.

You’ve probably heard conflicting answers. Some say you need thousands of followers. Others say it doesn’t matter. So what’s the truth?

In this episode of Your Path to Publish, we’re cutting through the confusion and breaking down what agents actually want to see, what “platform” really means, and how to build momentum—even if you're starting from scratch.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• What a platform actually is (hint: it’s more than social media)
• How platform expectations vary by nonfiction category (prescriptive, memoir, academic)
• Simple steps to show agents you're building momentum, even without a massive following
• What to avoid when presenting your platform in a proposal

If you’ve been stressing about your email list size or Instagram following—take a breath. You might have more of a platform than you think.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

If you want to sell more books on Amazon, you're not alone—but you might be focusing on the wrong things.

In this actionable episode of Your Path to Publish, we cut through the noise and share the five strategies that actually move the needle when it comes to promoting your book on Amazon. Whether you're overwhelmed by options or not sure where to start, this episode is your guide to using Amazon the right way.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• How to optimize your book listing to get found in Amazon’s search engine
• What KDP Select is—and how to use it to boost your book’s visibility
• Why reviews are the key to conversion (and how to get more of them)
• How to run Amazon ads without wasting your budget
• The power of community and ongoing reader engagement

If you’re ready to go beyond hoping for sales and start strategically growing them, this episode is a must-listen.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Writing a book can feel like running a marathon with no finish line in sight. Starting is easy, but staying motivated? That’s the real challenge.

In this episode of Your Path to Publish, we’re tackling why motivation fizzles out, how to hack your brain to keep writing, and actionable strategies to help you cross that finish line.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The science behind why your motivation fades (and how to get it back)
• Proven techniques to build consistent writing habits
• How to silence your inner critic and push past self-doubt
• Simple mindset shifts to make the writing process enjoyable

If your book draft has been gathering dust, this episode will give you the tools and inspiration you need to get back on track.

Let’s make sure your story gets written — and published!

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Episode Description:

Your book is full of brilliant ideas, but without a clear theme, it might feel scattered or incomplete. In this episode of Your Path to Publish, we’re diving into how to find, develop, and refine your nonfiction book theme so it’s cohesive, compelling, and memorable.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• Why your theme is the glue that holds your book together
• How to uncover the core message you want readers to take away
• Simple strategies to align your book’s structure with its theme
• Tips for cutting the fluff and making your theme shine through editing

Whether you’re writing a business book, self-help guide, or memoir, understanding your theme is essential to creating a book that resonates. Plus, we'll share actionable tips to ensure every chapter drives your message home.

Ready to bring your book to life with a strong, focused theme?

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

You could have the most incredible book, but if your marketing isn’t working, it won’t sell. Many authors struggle with marketing—whether it’s not knowing where to start, feeling like they’re talking about themselves too much, or simply running out of momentum after launch.

In this episode, we’ll break down the biggest book marketing mistakes and give you actionable strategies to build awareness, sell more books, and create long-term success.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The #1 mistake authors make when it comes to building their audience
• Why relying solely on social media can backfire—and what to do instead
• The Amazon book listing pitfalls that hurt your visibility and sales
• How to market your book beyond launch month so it keeps selling
• When and how to invest in book marketing for the best ROI

If you’re ready to stop spinning your wheels and start seeing real book sales, this episode is for you!

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Have you ever thought, There are too many books out there—why would anyone want mine? Or I need to keep my ideas secret so no one steals them?

If so, you’re not alone. But these thoughts come from a scarcity mindset, which can hold you back from finishing and successfully launching your book.

In this episode of Your Path to Publish, we’re breaking down the scarcity vs. abundance mindset—and how shifting to an abundant perspective can unlock new opportunities in your author journey.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• How to recognize a scarcity mindset and how it can hinder your progress
• Why sharing your ideas attracts readers instead of repelling them
• How successful authors embrace abundance to grow their impact
• Four powerful ways to shift from scarcity to abundance

Your book deserves to be heard. Let’s make sure fear doesn’t hold you back.

Stay tuned until the end, where I’ll share a practical action step to help you adopt an abundance mindset today.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

You've spent months (or years) writing your book, and now you're ready to publish—but how? Traditional publishing, self-publishing, hybrid publishing... and now indie publishing?

Indie publishing is a rising path for authors who want creative control, professional support, and higher royalties—but how does it differ from self-publishing? And is it really the best choice for your book?

In this episode, we’re breaking down everything you need to know about indie publishing so you can decide if it's the right path for you.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The key differences between indie publishing and self-publishing
• How indie authors retain creative control while accessing professional support
• The financial trade-offs of indie publishing vs. traditional publishing
• The red flags to watch out for when choosing an indie publisher

If you're considering publishing your book this year, this episode is a must-listen!

Stay tuned until the end, where I’ll share my top tips for vetting indie publishers and avoiding common mistakes.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Have you ever struggled with writer’s block, spent hours editing, or wished you had a personal assistant to help with brainstorming? AI-powered writing tools have transformed how books are written—making the process more efficient, creative, and enjoyable. But how can you use them effectively as an author?

In this episode of Your Path to Publish, we explore how AI is reshaping the writing world and the best tools to enhance your workflow.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• How AI can help you break through writer’s block and spark creativity
• The best AI tools for research, editing, and outlining your book
• How to use AI ethically without losing your unique voice

Stay tuned for a discussion on how AI can support your writing process while ensuring your book remains distinctly yours.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Can your book title pass the one-second test?

In today's episode of Your Path to Publish, we break down why your book's title is more than just a name—it's your first (and often only) chance to hook a reader.

BY THE TIME YOU FINISH LISTENING, YOU'LL LEARN:

• What the one-second rule is—and why it matters
• 3 essential principles for crafting a compelling nonfiction book title
• Real-world examples of titles that captivate readers instantly

Plus, I'll share actionable steps you can take today to test your title and get feedback.

Tune in to learn how to craft a title that stops the scroll and sells your book.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook

Thinking about hybrid publishing for your book? It promises the perks of traditional publishing with the freedom of self-publishing—but is it the right fit for you?

In this episode, we’re diving into what hybrid publishing really is, the pros and cons, and how to avoid falling into the trap of vanity presses. If you're exploring your publishing options, you won't want to miss this!

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• What hybrid publishing actually involves and how it compares to traditional and self-publishing
• The key benefits of hybrid publishing—from higher royalties to creative control and faster timelines
• How to spot red flags and avoid vanity presses that masquerade as hybrid publishers

I’ll also share a list of reputable hybrid publishers to consider and give you tips on how to evaluate if this path is the best for your author journey.

If you're ready to navigate the hybrid publishing world with confidence, this episode is a must-listen!

Stay tuned until the end for actionable steps on evaluating hybrid publishers and ensuring you’re making the right decision for your book and goals.

Make your mark as an author.
Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.
Juxtabook.com/authorsmark

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join Today

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook