Your soulful brand

Are you thinking about creating a freebie or lead magnet as they call it in the marketing world?

Creating in your biz can start to feel mechanical. Tick boxes. You go through the motions. What if it could be fun? What if your freebie could be a way of deeply connecting with your reader? 

You know I like to do things in an intentional way around here. The intention and purpose around the creation of your freebie is everything. That is what I talk about in this week’s episode. 

By the time you have finished listening, you’ll discover:

• The real reason behind creating a freebie to welcome people into your community.
• The intention behind the creation process.
• How you can make your freebie stand out in your niche. 

Links/resources

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

Are you thinking about creating a freebie, or lead magnet as they call it in the marketing world? Same thing. Something you give in return for someone giving you their email address. 

Someone giving their email address is a big deal. Think how many emails you get in your inbox. For someone to say yes to another person (you) taking up space in their inbox, they generally like to get something in return. The law of reciprocity, my love. 

Creating things in your biz  (products, programmes, blogs..... anything, really) can start to feel mechanical. Tick boxes. You go through the motions. What if it could be fun? What if your freebie could be a way of deeply connecting with your reader?  You have that choice.

• The real reason behind creating a freebie to welcome people into your community.
• Setting an intention around the creation process.
• How you can make your freebie stand out in your niche. 

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Do you know what you want? Do you ask for it? Do you claim it?

Mother’s day was last week in the UK. Belated happy Mother’s day for those of you tuning in this week. This year, I chose a new way of doing it. It was a powerful way to let go of the victim mindset and step into my power.

In this week’s episode, I share what I did which changed everything. It applies to your business, and your life. It’s simple, yes. That is not to say it’s always easy. 

By the time you have finished listening, you’ll discover:

• Why you get to choose in every moment and how you can make choices that serve you to the highest level.
• Why you need to know what you desire first BEFORE you can call it in.
• How you can co-create your reality, without being in victim mode.

Links/resources

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

You may have a stirring in your heart to create an online programme or course. Amazing that you have the vision, my love.

The thing is, your ideas may never germinate. They can be left in the waiting lounge waiting to be birthed. Why? Because you don’t know where to start. You may end up getting in your own way.

As always, the world needs your medicine. Your creative ideas are a blessing from the divine. I’m here to support you to give life to these ideas so others can benefit from your magic. This episode talks you through 6 key steps to follow before you design your programme/course.

By the time you have finished listening, you’ll discover:

• 6 key steps to know before you create your programme/course.
• Mindset shifts to move forward into creation mode.
• Lessons I learnt from my first launch.

Links/resources

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

We are entering a new paradigm in biz. People feel into their decisions, rather than be manipulated or persuaded by clever copy. This comes from the energetics and resonance of your brand. How people feel when they enter your space. How you feel when you create your content.

You don’t have to do it the way everyone else does it. You can define your personal brand how you wish. There is a magic in this. It is available to you, too. There is no need to worry about being on-brand. Just be fully you.

It almost sounds cliche to say this. The question you may have is how do you integrate and embody this in your personal brand. This is what I discuss in this week’s show.

By the time you have finished listening, you’ll discover:

• Why your message is not confined to just your brand elevator pitch.
• You are your brand as a personal brand and how you can embody this.
• The universal message within your specific message and how to share this.

Links/resources

• Active Campaign affiliate link
• Kajabi affiliate link
• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

If you want to connect with your readers through your copy, you need to speak their language.

There is a tendency to want to over complicate life. Sound familiar? With copy, it’s your job to use words that your reader relates to, and connects with. This is how you build the bridge of empathy and connection. 

I talk about how to embody this in your messaging so you can build connection with your community and make more sales. 

By the time you have finished listening, you’ll discover:

• Why being creative and clever with your copy can dilute your message.
• How to speak the language of your soulmate client.

Links/resources

• Alison’s Instagram
• Alison's website
• Copy Queens’ Facebook Group
• Waitlist for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

Your messaging carries an energy and vibration of its own. Your messaging creates a feeling in your reader. Words matter in an online brand like yours. They are the bridge between you and your reader. There is one word that I see people use all.of.the.time. The thing is, It dilutes the potency of your message. This is not to make what you're currently doing wrong. Refining your message is an ongoing thing. Give yourself patience and grace. This is a small change that can make a big impact.

I talk about this one word in today's show. 

By the time you have finished listening, you’ll discover:

• One word that dilutes the potency of your message.
• What word to use instead.
• How words can reflect your inner alignment and the power of your message.

Links/resources

• Alison’s instagram
• Alison's website
• Copy Queens’ Facebook Group
• Wait list for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

Do you find it a challenge to communicate your message in a way which feels right for you. The tone. The words. The whole thing?

Your brand voice is an expression of you. It’s a point of connection with your audience. It’s simple in its essence. That doesn’t mean it’s easy, for you.

I talk about what brand voice is and how you can begin to own your voice in your brand messaging. Connection comes first. Before selling. Before you make an offer. Your brand voice is the start of building this connection with your audience.

In this week’s show, I talk about what brand voice is and how you can begin to own your voice in your brand messaging.  

By the time you have finished listening, you’ll discover:

• What brand voice is.
• How you can step into your power with your brand voice.
• Why you need consistency in your various platforms.
• What are brand guidelines and why you need this as your grow your team.

Links/resources

• Alison’s instagram
• Alison's website
• Copy Queens’ Facebook Group
• Wait list for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

Your soul-led brand is all about doing the work that lights you up. To do that, you need tools to allow the cogs to turn without your 24-7 input. And then? You can then leverage your time to be the CEO of your biz.

In this week’s show, I discuss 10 biz tools that I use to run my biz.

By the time you have finished listening, you’ll discover:

• 10 biz tools/apps which I use in my biz.
• Why each of these tools can allow your biz to work for you so you don’t need to be the one doing all of the work.

Links/resources

• Alison’s instagram
• Alison's website
• Copy Queens’ Facebook Group
• Wait list for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 
• Active Campaign (affiliate link)
• Kajabi (affiliate link)

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x 

Anyone who follows me on the ‘gram will know I have a new hobby. I am learning to play the violin. I love to step into my creativity. 

But, I also love seeing the lessons which I can share with you to build your soul-led brand. This is what I talk about in this week’s show.

By the time you have finished listening, you’ll discover:

• The 3 lessons you can apply to your brand today for more ease and flow.
• The magic that happens when you honour your creativity.

Links/resources

• Alison’s instagram
• Alison's website
• Copy Queens’ Facebook Group
• Wait list for Wellness Copy Queens
• Free resource: 5 ways to craft copy in your authentic voice 

Share the love on social

When you finish listening, I'd love to hear your biggest takeaway from today’s episode. Take a screenshot of you listening on your device, share it to your stories on the ‘gram and tag me, @alison_barker_

While you’re there, make sure you follow me on the ‘gram so you can see more of my behind the scenes at Copy Queens’ HQ. 

Leave a review, if you love the show 

Be sure to leave a review on iTunes in order to receive your freebie -  22 affirmations to support you to own your message. Just screenshot it and email it to [email protected].

I’ll also be giving away 1 x Power Hour session with one lucky reviewer picked at random each month. Don’t forget to leave a review to be in with a chance of winning. 

Thank you so much for being here. 

I’ll see you in the show next week…..

Own your message and be you x