Episode 317: Valentine’s Day is the busiest and most important holiday of the year for florists, and preparation makes all the difference. Vonda and Lori walk you through a full Valentine’s Day staff meeting, just as they would with their own teams.

From customer service reminders and sales scripts to design productivity, cooler strategy, delivery expectations, and social media ideas, this episode is packed with practical guidance you can use immediately. They cover pricing confidence, upselling with integrity, managing stress, supporting your teammates, and creating a positive, organized environment—even when things get hectic.

Whether you’re a designer, sales associate, delivery driver, or owner, this episode is designed to motivate, align your team, and help you approach Valentine’s Day with confidence, clarity, and a little fun.

You’ve got this—now let’s go sell some flowers.

2026 Valentine's Day Staff Meeting 

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist