With over 15 years of experience in the service industry, Phil uncovered a gap between local service businesses and their use of digital marketing to help grow their businesses. Phil's efforts in technology and small business have been featured on Jobber's Masters of Home Service, Forbes, CNBC, Yahoo Finance, The Wall Street Journal, and other news outlets.

In today's interview, we talk about:

• The actual problem with most home service businesses' digital marketing.
• Why retargeting is crucial to your success and profitability.
• What PE companies (and other buyers) are looking for in a successful acquisition.
• What do 7-figure businesses do differently than 6-figure busineses?

To contact Paul, visit: https://thebluecollaradvisors.com/