October 25, 2020

009 - Eddie Short CDO: O2, How to implement a data driven culture in your organisation

32 minutes

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Episode Title: 🇬🇧 How to Implement a Data Driven Culture in your Organisation🇬🇧

Recorded: 10.06.20

In this episode of HeadsTalk Podcast, Elaine Pringle-Schwitter is joined by Eddie Short.

Eddie is the Chief Data and Analytics Officer for O2 (Telefónica UK). Elaine and Eddie discuss how organisations can implement a data driven culture as well as why the role of CDO is becoming much more pivotal in organisations as they move to more data driven models.

Eddie has held several senior roles, including, but not limited to vice president of Capgemini lead EMEA for KPMG where he led the global data analytics initiative. Chief data and analytics officer for Aon and chief data and technology officer for the British American Tobacco Company, where he led a 1 billion pound portfolio of global IT enabled transformation projects.

Highly skilled in IT, he has been described by many as an astute and truly visionary leader.