“A lot of this building tech industry, they always come in and say, ‘We want to be a SaaS.’ And if you're going to be a SaaS, great. You have to continue to add value, and that value doesn't disappear ever. It has to continue, and it has to be able to sustain multiple patterns and multiple years. 

So it's not that easy. You have to be very careful on what you sell, because you can be successful for one year. And we've all seen those companies that come in make a really big noise for one year, and then disappear, because they don't have a sustained value selling proposition. And that is very critical to be able to sell the technology in our industry.”

—Tyson Soutter

You can find Tyson Soutter on LinkedIn.

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