Business Strategy for CPA's

047 Protect Your Attention


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How do we protect our mind from the glut of information, notifications and likes that we get all day long throughout our workday?

We live in an information age. Any information that we want is available within 2 seconds via Google search. So we have this constant swirl of on-demand anything. And to a degree, demand induces demand. Because the more products you buy the more notifications you get. The more notifications you get, then the more you’re back on your computer looking at stuff. And it easily occupies an outsize portion of our attention. 

And the problem with that, is that this preoccupation of all things notifications, likes, comments, shares, and so on, is that it is in direct conflict with us doing our best work. 

It’s already challenging enough  for us to do our best work just as it is. Never mind the constant preoccupation with the glut of not-super-important detailed information that we get throughout the day.

 

So the question becomes: How can you better protect your attention? 

 

Your ability to do your best work is directly tied to your ability to focus your attention to where it matters most. And to hold perhaps a lesser queue of thoughts and questions in your mind.

And these tiny little bites of information that scramble our minds get in the way of that, and reduce our ability to be our absolute best.

What I want for everybody is to have full and rich lives that they love and where they’re thriving. And where their businesses are successful. And I want people to be thinking bigger about what’s possible and what we all can create as individuals and together in this world. 

Here are some questions for you, so that you can make your own choices about how to best manage and balance your needs:

  1. How can I leverage the value offered by social media and all the digital tools while also protecting my mind and my attention?
  2. What does your best work require from your mind, your focus, and your attention?
  3. What does your attention span need from you in terms of self-care?

Ladies, what were your key takeaways in this episode? Come share in the She Thinks Big Facebook group. I’d love to hear from you.

 

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Business Strategy for CPA'sBy Geraldine Carter

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