Serving in Special Operations doesn’t require special abilities or superhuman powers. It requires an adherence to a standard that most people don’t have the discipline to enforce.

In our first long-form episode at Sandlot Jax and the GORUCK Games, Host Fran Racioppi sat down with Josh Bridges, Former Navy SEAL, Crossfit Athlete, Creator of the Pay Him fitness program and Founder of Good Dudes Coffee. 

Josh and Fran talk the importance of not putting goals on pedestals; training not until you get it right, but until you can’t get it wrong; how the fear of failure or inability to do something motivated Josh to train harder and with more focus; and the difference between training hard and training to win. Josh shares his entrepreneurial adventure into the coffee business with Good Dudes Coffee.

In partnership with Jaguar Land Rover of Fairfield and The Readiness Collective who provided the WWII British Royal Air Force Land Rover Ambulance Podcast Studio. 

Read the full episode transcription here and learn more on The Jedburgh Podcast Website. Check out our video versions on YouTube.

Highlights:

-How college wrestling prepared Josh for the Navy SEALs and instilled in him a sense of discipline and work ethic.  

-Lacking direction and losing himself during his college years resulted in Josh quitting athletics and becoming a loan officer.

-Josh reminisces about knowing nothing about the Navy SEALS growing up and the importance of not putting goals on a pedestal that becomes too high to reach. 

-There is nothing special about being special forces. Becoming a Navy SEAL or competing at the highest levels is not due to superpowers or superhuman capability; it comes down to hard work, discipline and drive. 

-Josh talks about the need to enjoy the process it takes to prepare ourselves to achieve a result and the discipline needed to train until you can’t get it wrong. 

-Josh launched Good Dudes coffee with the intent to “go pro” by providing a high quality product with good people doing cool things.  

Quotes:

-”Wrestling was a demanding sport. I always said college wrestling was harder than BUDS.” 

-”He was like ‘I’m going to go be a Navy SEAL’ and I was like ‘what’s that?’”

-”Lesser men than you have come and gone and made it through this course; so why can’t you?”

-“It’s a mindset going into it. If that guy can do it, so can I.”

-”I trained so much harder than I knew the competition would be, so that when competition came there was never even a question.”

-”Sweat in training so you don’t have to bleed in war.”

-”If you don’t enjoy the process, the process that takes you to those places, you’re never going to get to those places anyway.”

-”I’m not gonna do it until I get it right. I’m gonna do it until I can’t get it wrong.”

-”Winners work really really hard and think they didn’t do enough.”

-”People who are awesome, doing awesome stuff out there, and they like really good coffee.”

This episode is brought to you by Jersey Mike’s, 18A Fitness, Analytix Solutions, Jaguar Land Rover of Fairfield and The Readiness Collective.