On this week's episode of Not Your Average Online Marketing Podcast, I'm sharing the details of how I'm stepping away from the business for TWO WHOLE WEEKS to get married - without sacrificing what I've built - team, time, and revenue. 

I'll share what I've put in place to maintain business operations and growth during my destination wedding and honeymoon.  When you listen in you're going to hear:

• How I'm leveraging  Facebook ads and automation while I'm out of office to continue sales and revenue generating activities
• The importance of communication and expectations if you are going to step away from the business - for both your team and your audience
• The role that recurring revenue is playing in creating stability to aid in stepping back

We all need a little support (from our team, audience, and students) to step back - and this episode breaks down how we're approaching getting that support.

Links Mentioned

• The Facebook Ads for Listbuilding Bootcamp 
• Not Your Average Membership
• The Membership Workshop
• Zach on Instagram

Timestamped Overview:

[00:00:40] I'm about to be married man and being out of office for two weeks - here's how I plan to step away.

[00:02:40] The importance of listbuilding ads running in the background, and how I'm setting them up to run.

[00:03:51] How we're writing, automating, and finalizing emails for new and existing leads - and how they'll run when I'm OOO.

[00:05:02] The value of having our team edit and schedule emails and managing the inbox.

[00:09:03] The  central spreadsheet for tracking tasks, emergencies and coaching issues to makes checking in easy for Zach while setting expectations for communication.

[00:10:59] Creating recurring revenue before leaving the office is key.

[00:12:06] What recurring revenue can look like even if you don't have a membership (or ever want to create one!)

[00:13:41] An overview of the 5-steps I'm taking to be 95% OOO

[00:17:49] Achieving work-life balance through flexible work arrangements for travel - from this trip, to future trips!

[00:19:26] Setting boundaries for a balanced life and maintaining a business that fuels personal freedom and flexibility.

The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run