Your practice or future practice vitally depends on your ability to gain and build trust. When you establish trust within your community, your practice will develop one of the strongest foundations ever seen in business. Dr. Kristina takes us through the ways we can establish trust within our practices and how we must toe the line and not use scare care to take care of our communities. Is it kind, it is true, is it necessary?  Do we tell the truth with our patients and communities or do you just skate by hoping that someday your going to make it? Our communities are depending on us to be around and they are looking more than ever before for someone that they can trust!