What makes a community truly thrive—and how do you build one that actually lasts? In this episode, Dr. Lauryn sits down with community architect and growth strategist Haley Westfall to explore how genuine connection, shared purpose, and intentional design can transform your audience into loyal advocates. Whether you’re growing an online membership, planning local events, or nurturing patient relationships in your practice, this conversation will change the way you think about engagement and belonging.

Together, Lauryn and Haley unpack the keys to sustainable community growth, from cultivating meaningful in-person experiences to creating structure that encourages participation. They discuss how to use strategy and empathy to grow without burnout, why small, purpose-driven groups often outperform massive audiences, and how authentic service—not sales—creates lasting success.

Key Takeaways:

• Community is built through service, not selling. The most powerful growth comes when you focus on helping others connect and feel seen, not just driving conversions.
• Structure creates safety. Whether online or in-person, clear expectations and simple frameworks help members engage more deeply and consistently.
• Small and specific wins big. Niche, purpose-driven communities often create stronger loyalty and more meaningful impact than broad, general ones.
• Strategic connection fuels growth. Collaboration with aligned professionals and nurturing existing relationships can lead to exponential business and personal success.

About the Guest:

Haley Westfall is a former corporate healthcare leader turned community architect and growth strategist. As the founder of The Table and co-founder of Collab Culture, she helps entrepreneurs and business leaders create authentic, high-functioning communities that fuel connection, collaboration, and long-term success. Through her events, consulting, and membership programs, Haley blends strategic systems with genuine relationship-building to help brands grow with purpose and impact.

Find all things Haley Westfall

Follow Haley: Instagram | LinkedIn

Resources:

Grow Your Following: A 3-Day Bootcamp for Healthcare Providers Who Want More Reach, More Followers, and More Impact (October 28th, 29th, 30th)

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Why do so many highly educated healthcare professionals feel lost when it comes to money? From student debt to investing, doctors, dentists, and chiropractors often graduate with six figures of debt and zero financial training. In this eye-opening episode, Dr. Lauryn sits down with New York-based dentist and personal finance educator Dr. Mike Mackney to unpack the financial lessons that every healthcare provider should have learned in school—but didn’t.

Together, they explore how to shift from survival mode to wealth-building, the difference between good and bad debt, and why investing early (even $50 at a time) can change your future. Dr. Mike shares his journey from dental school debt to owning multiple rental properties, the mindset shifts that helped him get there, and the simple habits that can help any healthcare provider take control of their financial future

Key Takeaways:

• Financial literacy is the missing piece in healthcare education. Most medical programs teach treatment—not wealth—and it’s costing providers years of financial freedom.
• Debt isn’t always bad—it’s a tool. Dr. Mackney explains how understanding good vs. bad debt can open doors to ownership, real estate investing, and long-term wealth.
• Start small, start early. Even minimal investments create valuable financial habits and compound knowledge over time.
• Lifestyle creep kills freedom. The fastest way to lose financial progress is by inflating expenses as income rises—intentional spending builds sustainable success.

About the Guest:

Dr. Mike Mackney is a New York-based dentist on a mission to simplify personal finance and investing for busy healthcare professionals. A full-time clinician turned educator, Dr. Mackney began teaching himself the fundamentals of wealth-building during dental school, eventually expanding into real estate, stocks, and financial coaching. Through his growing social media presence, he helps doctors and dentists take control of their finances, break free from debt anxiety, and build the financial future they deserve.

Learn all about Dr. Mike and how you can work with him

Follow Dr. Mike: Instagram | LinkedIn 

Resources:

Grow Your Following: A 3-Day Bootcamp for Healthcare Providers Who Want More Reach, More Followers, and More Impact (October 28th, 29th, 30th)

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

In part two of this powerful conversation, Dr. Lauryn and Kiera Dent go beyond burnout to talk about what comes after fixing your business finances—how to build true wealth, create freedom, and stop trading every hour for income. Picking up where last week left off, they dive deep into the realities of money, marriage, and mindset in healthcare ownership.

Together, they discuss the “spender vs. saver” dynamic in relationships, how to align your financial goals with your partner, and why discipline and simplicity are the keys to long-term security. Lauryn shares how she diversified her income through real estate, crypto, and personal branding, while Kiera outlines her step-by-step system for mapping financial freedom levels—from survival to abundance. If you’ve ever wondered how to actually buy back your time as a healthcare entrepreneur, this is your roadmap.

Key Takeaways:

• Make the money, keep the money. Profit margins are just the start—wealth comes from disciplined saving, investing, and resisting lifestyle creep.
• Balance spender vs. saver energy. Success in business and marriage requires clear financial communication and shared vision, not control or guilt.
• Diversify your income streams. Lauryn shares how adding digital products, real estate, and crypto created freedom beyond her clinic.
• Buy back your time. Hiring leadership like a Director of Operations and learning to delegate are key to scaling and reclaiming your energy.
• Reinvent yourself every 7–12 years. Growth requires embracing change instead of fighting it—career reinvention is part of a healthy, evolving life.

About the Guest:

Kiera Dent is the CEO and founder of The Dental A Team, where she and her team consult with hundreds of dental practices nationwide. Drawing on her experience in nearly every role within a dental office, Kiera helps teams streamline systems, elevate accountability, and boost profitability while still living their best lives. Her mission is to positively transform the structure and culture of dental practices, empowering providers and teams to achieve greater success with less stress.

Listen to The Dental A Team: Spotify | Apple

Follow Kiera: Instagram 

Check out all things The Dental A Team

Resources:

Join Callan Faulkner's Automate to Accelerate: The Only Proven System to Transform Hire-First Founders into AI Architects and Build Lean, Profitable Businesses That Scale Without Bloat

Grow Your Following: A 3-Day Bootcamp for Healthcare Providers Who Want More Reach, More Followers, and More Impact (October 28th, 29th, 30th)

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

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Why are so many healthcare providers burned out, overworked, and underpaid—despite dedicating their lives to helping others? In part one of this powerful two-part conversation, Dr. Lauryn sits down with Kiera Dent, CEO and founder of The Dental A Team, to uncover the root causes of financial and emotional burnout across chiropractic, dentistry, and other healthcare professions. Together, they dig into why so many doctors feel “broke,” overwhelmed, and disconnected from their purpose, and what needs to change in how we approach business and balance in the healthcare world.

Lauryn and Kiera dive deep into the shared challenges facing modern clinicians: massive student debt, a lack of business training, and the generational shift in what work-life balance really means. They discuss how to identify where burnout truly comes from, why profit margins matter more than ever, and how to reclaim your sense of purpose without sacrificing success. Whether you’re a chiropractor, dentist, or any healthcare entrepreneur—this conversation will remind you that you’re not alone and help you start rewriting your professional story.

Key Takeaways:

• Burnout isn’t just emotional—it’s financial. Many healthcare professionals are struggling because their businesses lack healthy profit margins and sustainable structures.
• Generational shifts are reshaping success. Millennials and Gen Z are rejecting outdated scripts of overwork and redefining what true balance and fulfillment look like in healthcare.
• Business is business—even in healthcare. Doctors need to learn core entrepreneurial and leadership skills to thrive, not just survive, in private practice.
• You’re not alone. Whether you’re a dentist, chiropractor, or vet, the struggles of burnout, money stress, and purpose fatigue are universal—and solvable.

About the Guest:

Kiera Dent is the CEO and founder of The Dental A Team, where she and her team consult with hundreds of dental practices nationwide. Drawing on her experience in nearly every role within a dental office, Kiera helps teams streamline systems, elevate accountability, and boost profitability while still living their best lives. Her mission is to positively transform the structure and culture of dental practices, empowering providers and teams to achieve greater success with less stress.

Listen to The Dental A Team: Spotify | Apple

Follow Kiera: Instagram 

Check out all things The Dental A Team

Resources:

Grow Your Following: A 3-Day Bootcamp for Healthcare Providers Who Want More Reach, More Followers, and More Impact (October 28th, 29th, 30th)

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Ever wonder how to turn everyday spending into free flights, hotel stays, or business perks? In this from the vault episode, Dr. Lauryn and Kirby revisit one of the most popular conversations from the archives—how they maximize credit card points and rewards in both business and life.

While loyalty programs often feel like they’re designed to benefit the companies behind them, Lauryn and Kirby reveal how to flip the script. You’ll hear their strategies for using points responsibly, the cards and services that offer the best return, how they track it all, and the real benefits they’ve experienced—like snagging first-class flights to Tokyo. Whether you’re new to the points game or looking to level up your approach, this replay offers timeless insights to help you get more out of the money you’re already spending.

The two recommended resources Kirby references throughout are The Points Guy and Nerd Wallet, check them out to start your own deep dive into the world of rewards!

Cards and Programs referenced throughout this episode:

Personal Platinum Amex | Business Platinum Amex | Personal Delta Reserve Amex | Business Delta Reserve Amex | Marriott Bonvoy AMEX | IHG Select | Chase Marriott Card

Resources:

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Is it too late to start investing in crypto—or is now the perfect time? In this episode, Dr. Lauryn sits down with Dr. Hans Boateng, also known as The Investing Tutor, to break down everything you need to know about Bitcoin, blockchain, and building wealth in the digital economy. Whether you’ve been intimidated by crypto or simply don’t know where to start, this conversation will give you the clarity and confidence to take action.

Together, they dive into the history of Bitcoin, why blockchain technology is revolutionary, and the mindset you need to approach crypto as a long-term wealth strategy. Dr. Hans explains how to build a portfolio, the importance of security and wallets, and why government adoption signals massive growth ahead. If you’ve ever wondered how digital assets fit into your financial future, this episode is your beginner’s guide to crypto.

Key Takeaways

• It’s still early for crypto. We’re in the equivalent of the internet’s “dial-up stage,” meaning massive growth and adoption is still ahead.
• Bitcoin is the foundation. Allocate the majority of your portfolio to Bitcoin, with smaller percentages in Ethereum, Solana, or other assets for growth potential.
• Never sell Bitcoin. Like prime real estate, Bitcoin should be held long term—you can even borrow against it without selling.
• Crypto is going mainstream. From government adoption to integration into retirement accounts, digital assets are quickly becoming part of the global financial system.

About the Guest

Dr. Hans Boateng, widely known as The Investing Tutor, climbed the ladder of financial success from the bottom 10% to the top 1%. With an MBA, a doctorate degree, and over a decade of experience in finance and investing, he has tutored more than 50,000 individuals worldwide. Originally from Ghana, West Africa, Dr. Hans is passionate about addressing the lack of investment literacy in immigrant and minority households. Featured in Bloomberg and Business Insider, he is a trusted voice in personal finance, wealth building, and crypto education.

Learn more about Dr. Hans Generational Wealth Plus Program

Follow Dr. Hans: Instagram | Facebook | X

Resources:

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Is insurance really helping your practice grow—or holding it back? In this solo episode, Dr. Lauryn gets real about the hidden costs of staying in-network and why so many practice owners eventually face the hard choice of whether to go out of network. She shares personal lessons from running a clinic for 15 years, including a decade fully out of network, and reveals the freedoms and challenges that come with that shift.

From the fear of audits to the problem of razor-thin margins, Lauryn dives into why leaving insurance isn’t always about profitability at first—but why it often becomes essential for long-term sustainability. Whether you’re considering dropping one payer or going fully cash-based, this episode will give you clarity, encouragement, and the real numbers to weigh before making the leap.

Key Takeaways

• Going out of network can protect clinics from the constant threat of audits and unexpected clawbacks while giving owners more freedom to run care their way.
• Profitability depends on clear margins, not just patient volume—many providers unknowingly operate at a loss with certain insurance contracts.
• Transitioning out of insurance doesn’t have to be all or nothing; dropping one or two problematic payers can be a smart first step.
• Cash-based practices attract more engaged patients, but require strong scripts and systems to handle objections and sustain growth.

Resources:

The ONE thing every provider needs to launch online! Join the FREE Brand Catalyst Webinar on Friday September 19th at 1pm cst, register now!

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Is blogging really dead—or is it the missing link in your content strategy? In this episode, Dr. Lauryn uncovers why blogging is far from obsolete and how it can fuel your marketing, establish authority, and attract the right clients. If you’ve been wondering whether to invest your time in blogs versus podcasts, reels, or newsletters, this conversation will reshape how you think about long-form content.

Ashley DiBiase, founder of Dash of Social, joins Lauryn to explain how blogging fits into the “content trifecta” alongside social media and email marketing. They break down how to choose the right topics, avoid common mistakes, leverage SEO, repurpose content, and create posts that actually convert. Whether you’re a brick-and-mortar practice owner or building a personal brand, this episode will show you how to make blogging a powerhouse in your marketing plan.

Key Takeaways:

• Blogging boosts SEO, builds thought leadership, and drives traffic to your website, where conversions happen.
• Repurposing blog content into emails and social posts creates a streamlined, efficient marketing strategy.
• Storytelling and authenticity in blog posts help humanize your brand and connect with your audience.
• Consistency matters: publishing even one blog a month can increase visibility and establish authority.

About the Guest:

Ashley DiBiase is the founder of Dash of Social, a content marketing agency that helps small businesses and tech startups grow through social media, blogging, and email marketing. A TEDx speaker and 40 Under 40 honoree, Ashley has been recognized as a leading social media strategist and serves on several nonprofit boards. Through her agency, she partners closely with clients to build value-driven strategies that boost visibility, foster community, and establish thought leadership.

Find all things Dash of Social

Follow Ashley: Instagram | LinkedIn 

Resources:

The ONE thing every provider needs to launch online! Join the FREE Brand Catalyst Webinar on Friday September 19th at 1pm central, register now!

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Why do so many chiropractors push for higher patient volume, only to find themselves burned out and financially unstable? In this episode, Dr. Lauryn sits down with Dr. Carly Swift to uncover the truth behind practice profitability and why focusing on numbers alone often leads to disaster. Carly’s story of near-bankruptcy, followed by a complete financial turnaround, will challenge you to rethink what success in practice ownership really looks like.

Together, Lauryn and Carly dive into the myths that keep chiropractors stuck in survival mode, the emotional roadblocks around budgeting, and the power of setting prices that reflect your true value. Carly shares how she shifted from people-pleasing decisions to data-driven strategies, building a more sustainable and thriving clinic in the process. If you’ve ever felt like you’re working harder but not seeing the financial results you deserve, this conversation is your wake-up call.

Key Takeaways:

• Profitability is not about volume—it’s about knowing your numbers and pricing your services correctly.
• Budgeting isn’t restrictive; it’s a roadmap that protects your practice and reveals hidden opportunities.
• Transparency around money stories and financial missteps can empower chiropractors to build healthier businesses.
• Shifting from people-pleasing to data-driven decisions is the key to long-term sustainability and freedom.

About the Guest:

Dr. Carly Swift is a chiropractor, entrepreneur, and budgeting coach dedicated to helping holistic practitioners take control of their finances. After building a successful practice and nearly losing everything to a failed expansion, Carly discovered the importance of budgeting, profitability, and data-driven decision-making. Now, she empowers wellness entrepreneurs to stop undercharging, set sustainable prices, and run businesses that can truly serve their communities for the long haul.

Get Carly’s FREE budget sheet to help your business find profitability

Follow Carly on Instagram

Resources:

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

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#PracticeProfitability #ChiropracticSuccess #ChiropracticBusiness #MoneyMindset #BudgetingTips #ChiropracticEntrepreneur #FinancialFreedom #ChiropracticLife #HolisticBusiness #ProfitOverVolume #SheSlaystheDay #SheSlays #Chiropractic #ChiropracticPodcast

Mentioned in this episode:

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Is LinkedIn really the hidden goldmine for healthcare professionals? In this high-energy conversation, Dr. Lauryn sits down with LinkedIn and digital marketing expert Joe Apfelbaum to uncover how healthcare providers can turn connections into clients, referrals, and opportunities. If you’ve ever dismissed LinkedIn as just “nerds in suits,” this episode will flip that belief on its head.

Together, they dive into how to strategically use LinkedIn to attract high-value clients, build authentic professional relationships, and open doors to speaking engagements, corporate wellness partnerships, and community influence. Joe also breaks down how AI is transforming networking and content creation, offering practical strategies to save time while staying authentic. Whether you’re looking to grow your practice, expand your influence, or simply stop leaving money on the table, this episode will show you why LinkedIn should be part of your growth plan.

Key Takeaways:

• LinkedIn as a growth engine: Discover why LinkedIn is one of the most powerful yet underutilized platforms for healthcare professionals and entrepreneurs to generate high-value clients and referrals.
• Networking with intention: Learn Joe’s approach to building authentic relationships online through greeting, feeding, and meeting — without feeling “salesy” or sleazy.
• AI for business development: See how artificial intelligence tools can streamline LinkedIn activity, from crafting posts in your own voice to automating engagement, without losing the human touch.
• Shifting your mindset: Understand why treating LinkedIn like a virtual BNI group or networking event can open the door to bigger opportunities, from corporate wellness talks to six-figure growth.

About the Guest:

Joe Apfelbaum is the CEO of Ajax Union, a B2B digital marketing agency ranked on the Inc. 5000 list. A LinkedIn strategist, speaker, and author of High Energy Networking and High Energy Marketing, Joe has trained thousands of professionals on how to leverage LinkedIn and AI to grow their businesses. When he’s not helping entrepreneurs scale, he’s rollerblading, rapping, or spending time with his five children in New Jersey.

Where will you find and connect with Joe? LinkedIn of course! Joelinkedin.com 

Send “Demo” to 9738418868 and you’ll get a demo of Joe’s technology

Resources:

Join The Uncharted CEO: An 8-week immersive experience for clinic owners designed to increase revenue, maximize profits, and build cash flow systems that create freedom NOW, not at 65. Not sure if The Uncharted CEO is right for you? Take the quiz and find out!

Join The Uncharted Collective: A Membership for Healthcare Professionals to Build a Profitable Personal Brand in Just 2 Hours a Week

Follow She Slays on YouTube to watch video versions of the show and get additional content!

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | Facebook

Mentioned in this episode:

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA