In this She Slays Replay, Brenna McGowan joins Dr. Lauryn to tackle the challenge of standing out in today’s noisy, saturated world. Brenna shares why personal branding and connecting with your audience on a deeper level are essential, especially for chiropractors. She also explains how to shift your messaging from ‘how-to’ education to addressing the real problems people face, creating urgency and inspiring action. If you’re looking for ways to cut through the clutter and make a lasting impact, this segment is a must-listen.

Check out the full episode with Brenna McGowan: Spotify | Apple | YouTube

Follow Brenna: LinkedIn | Instagram | Facebook

Resources:

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What does it really take to succeed in business and life? In this milestone 300th episode, Dr. Lauryn delivers a raw, unfiltered, 300-second rant about the uncomfortable truth: success requires grit, discomfort, and relentless effort. If you’ve ever felt tempted to quit when things get hard, this is the wake-up call you didn’t know you needed.

In this episode, Dr. Lauryn dives into the myths of passive income, why most people quit too soon, and how embracing discomfort can unlock your true potential. Whether you’re growing a practice, building a brand, or simply pushing for personal growth, this no-nonsense rant will challenge you to stop waiting for easy and start doing the hard work that success demands.

Key Takeaways:

• Discomfort is the Path to Growth: Success isn’t found in comfort—it's built through consistent, uncomfortable effort. Embrace the hard work and lean into the challenge.
• Grit Over Quick Fixes: Most people don’t have a business problem—they have a grit problem. Stop chasing easy solutions and commit to pushing through resistance.
• No One’s Coming to Save You: Success doesn’t arrive with a course, coach, or mastermind. It comes when you decide what you want, show up every day, and do the damn work.

Resources:

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-- -- -- -- --

Mentioned in this episode:

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

In this She Slays Replay, Dr. Jay LaGuardia dives into the roots of chiropractic’s anti-sales mindset and why it’s time to leave it behind. He shares how the reliance on insurance reshaped the profession’s approach to selling and highlights the critical role of effective communication in creating lasting impact. If you’ve ever felt conflicted about the balance between passion and profitability, this conversation offers a fresh perspective to help you embrace sales as a vital part of your mission.

Check out the full episode with Dr. Jay LaGuardia: Spotify | Apple | YouTube

Resources:

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Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

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What if the key to success in business and life isn’t hustle, but mindset? In this episode, Dr. Lauryn and her husband, Kirby, explore the principles of Stoicism—an ancient philosophy that’s experiencing a modern resurgence among entrepreneurs, athletes, and high achievers. From controlling what you can and letting go of what you can’t to turning obstacles into opportunities, they break down how Stoic principles can help business owners lead with clarity, resilience, and purpose.

Together, they unpack practical Stoic strategies like Amor Fati (loving your fate), negative visualization, and self-reflection, showing how these tools can reduce stress, improve leadership, and keep you focused on what truly matters. Whether you're scaling a practice, navigating setbacks, or simply trying to make better decisions, this conversation is packed with wisdom you can apply immediately.

Key Takeaways:

• Master the Stoic mindset: Success in business (and life) depends on controlling your reactions, not external circumstances.
• Turn setbacks into strengths: Applying Amor Fati—a love of fate—helps entrepreneurs reframe obstacles as opportunities for growth.
• Ditch the ego, embrace resilience: Ego ties you to the outcome. Stoicism teaches you to focus on effort, discipline, and the bigger picture.
• Practice daily reflection: Regular self-assessment helps reinforce Stoic principles, ensuring you stay aligned with your values and goals.

Resources:

Check out all of Ryan Holiday’s books, including The Daily Stoic, here.

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#Stoicism #Entrepreneurship #Mindset #BusinessSuccess #Resilience #Leadership #SelfImprovement #MindsetMatters #PersonalGrowth #SheSlaystheDay #SheSlays #Chiropractic #ChiropracticPodcast #PhilosophyForBusiness #AmorFati #OvercomingObstacles

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

This week, we're introducing a new type of episode to the feed: She Slays Replays! These short, digestible flashbacks highlight some of our most popular and impactful episodes from the past. If you're new to the show, it's the perfect way to dive in. And if you've been with us for a while, it's a great chance to revisit the wisdom shared in past episodes. We'll be dropping a She Slays Replay every Wednesday, so be sure to subscribe so you never miss out!

In this She Slays Replay, Dr. Simon Floreani shares a powerful perspective on valuing patient relationships for the long term. He explains how reframing each patient as a lifetime asset—not just a short-term transaction—can transform your approach to care and build unshakable trust. If you’ve ever struggled with reactivating patients or creating lasting connections, this segment is packed with insights to rethink your strategy and play the long game.

Check out the full episode with Dr. Simon Floreani: Spotify | Apple | YouTube

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Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Why do so many high achievers find themselves exhausted, overworked, and stuck in a cycle of scarcity—despite outward success? In this episode, Dr. Lauryn sits down with wealth and business mentor Shamina Taylor to explore how shifting from a mindset of control and hustle to trust and receiving can transform your wealth, confidence, and freedom.

Shamina shares her journey from a high-powered legal career to an awakening that led her to rethink how she approached success, money, and leadership. Together, they discuss how childhood conditioning shapes our beliefs about wealth, why true power comes from emotional mastery, and the key mindset shifts that allow entrepreneurs, healers, and professionals to break free from survival mode. If you’re ready to stop chasing and start receiving, this episode is for you.

Guest Bio:

Shamina Taylor is an attorney turned wealth expert, business mentor, author, and speaker who empowers high-achieving women to elevate their personal and professional lives. With over 20 years of experience, she has guided clients—including high-profile, Grammy-winning celebrities—to build successful businesses, with top clients earning up to $100,000 monthly and surpassing the million-dollar mark. Shamina's own business achieved over a million dollars in just 10 months, earning her the 2021 Two Comma Club Award. She is the host of The Quantum Woman® Podcast, which ranks in the top 20 business podcasts, and author of the #1 bestseller Unlocking The Quantum Woman.

Listen to Unapologetically Rich with Shamina Taylor: Spotify | Apple 

Buy Shamina’s book, Unlocking The Quantum Woman: Four Keys to Opening the Life of your Dreams

Follow Shamina: Facebook | Instagram | LinkedIn | YouTube

Key Takeaways:

• Your beliefs shape your reality. The way you view wealth, success, and self-worth directly impacts what you attract into your life.
• True abundance starts with trust. Learning to shift from control and hustle to trust and receiving is the key to sustainable success.
• Emotional mastery is wealth mastery. Understanding and processing your emotions can unlock financial and personal freedom.
• You set your own value. Charging what you're worth and setting boundaries in business leads to higher quality clients and a stronger financial foundation.

Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

Sunlighten Saunas

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Are you ready to revolutionize how you approach sales? In this episode, Dr. Lauryn welcomes Nikki Rausch, the Sales Maven herself, to uncover the secrets of creating effortless and authentic sales conversations. Nikki brings nearly three decades of experience, sharing her proven strategies to help you build rapport, ask better questions, and close with confidence. Whether you’re a seasoned professional or new to selling, this conversation will inspire you to see sales as a service, not a struggle.

Together, they dive into the "Selling Staircase," a five-step process that takes the guesswork out of selling. From syncing communication styles to overcoming objections with ease, Nikki breaks down actionable techniques to help you serve your clients better and grow your business. Tune in for a game-changing perspective on sales that prioritizes connection and value.

Key Takeaways:

• Build Rapport First: Successful sales conversations are rooted in connection. Nikki explains how to establish rapport by syncing communication styles and adjusting behaviors to match your client.
• Ask Better Questions: Instead of making statements, ask strategic questions to guide clients toward discovering their needs. This creates stronger buy-in and long-term trust.
• Permission-Based Selling: Always ask for permission before presenting a solution. This step ensures your client is ready to engage and helps avoid feeling pushy or salesy.
• Master the Selling Staircase: Nikki’s five-step framework—Introduction, Create Curiosity, Discovery, Proposal, and Close—offers a simple, effective approach to sales that’s easy to implement and drives results.

About the Guest:

Nikki Rausch is the founder of Sales Maven, a company dedicated to helping entrepreneurs and small business owners master the art of selling. With over 25 years of experience working with organizations like NASA, HP, and The Bill & Melinda Gates Foundation, Nikki brings unparalleled expertise in relationship-driven sales. She’s the author of three books, including The Selling Staircase, and hosts the popular podcast Sales Maven. Through her workshops, VIP consultations, and Sales Maven Society, Nikki equips her clients with practical tools to boost confidence and close deals with ease.

Follow Nikki: Facebook | Instagram | LinkedIn

Listen to Nikki’s podcast, Sales Maven: Apple | Spotify

Closing the Sale ebook for free: https://yoursalesmaven.com/slays

Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Mentioned in this episode:

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

Sunlighten Saunas

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Have you ever wondered what it takes to transition from a busy chiropractic practice to a thriving real estate portfolio? In this episode, Dr. Lauryn sits down with Dr. Kate Gress, a chiropractor-turned-real estate investor, to discuss the mindset, strategies, and tools that helped her build a path toward financial freedom. Whether you're dreaming of selling your practice or diversifying your investments, Kate's story will inspire you to think bigger.

Together, they explore the steps Kate took to prepare for her clinic's sale, her journey into real estate investing, and her transition from adjusting patients to managing properties. From networking with industry leaders to joining syndicates, this conversation is packed with actionable advice for anyone looking to create wealth beyond their primary career.

Key Takeaways

• Transitioning from Chiropractic: Selling your clinic requires careful planning, transparent communication with your team, and a clear timeline for success.
• Real Estate for Wealth: Real estate investing is an accessible and powerful way to diversify income streams and build financial independence.
• Starting with Syndications: Syndication deals allow you to invest in large properties with lower upfront capital, offering excellent long-term returns.
• Accredited Investing: Understanding what it means to be an accredited investor can open doors to higher-level investment opportunities.

About the Guest

Dr. Kate Gress is a chiropractor, entrepreneur, and real estate investor who successfully transitioned from owning a thriving chiropractic clinic to building a diverse real estate portfolio. With over 20 years of experience in healthcare and business, Kate is now focused on helping others explore the power of real estate to achieve financial independence. She actively participates in real estate syndications, investing in multi-family properties and mentoring others on their investment journeys.

Follow Dr. Kate: LinkedIn | Website

Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Mentioned in this episode:

Holistic Marketing Hub

Holistic Marketing Hub

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

Sunlighten Saunas

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

What does the future hold for solo chiropractic practices? In this thought-provoking episode, Dr. Lauryn sits down with David Michel, a seasoned consultant and co-founder of PM&A, to unpack his bold prediction: the solo chiropractic practice will be extinct within five years. Together, they explore the economic realities, generational shifts, and systemic challenges reshaping the chiropractic landscape. Is this the end of the solo practitioner—or the beginning of a new era?

David and Dr. Lauryn delve into the rise of group practices, the benefits of shared resources, and how chiropractors can embrace collaboration to stay competitive. From building scalable business models to navigating changing patient expectations, this episode is packed with actionable insights for chiropractors at any stage of their career. Whether you’re a new graduate or a seasoned practitioner, this conversation will challenge the way you think about the future of chiropractic.

Key Takeaways:

• The End of Solo Practice: David predicts solo chiropractic practices will disappear within five years due to economic and generational shifts.
• The Rise of Group Practices: Sharing resources and collaborating with other chiropractors allows for lower overhead and greater profitability.
• Adapting to Generational Changes: Younger chiropractors prioritize work-life balance and meaningful contributions, signaling a shift in how practices are structured.
• Building Practice Freedom: A sustainable practice model focuses on independence from the owner’s daily involvement, creating more opportunities for growth and balance.

Guest Info:

David Michel is the co-founder of PM&A, a consulting and coaching firm established in 1988 to help chiropractors develop and manage their businesses. With decades of experience, David has worked with a wide range of healthcare professionals, specializing in the chiropractic profession and championing the natural approach to healthcare and the chiropractic lifestyle. He has been instrumental in opening and acquiring 25 chiropractic offices through Chiro-Health Management Services, Inc., guiding doctors toward achieving Practice Freedom—a business model that allows practices to thrive independently of the owner.

Get in touch with David directly: [email protected] 

Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

Sunlighten Saunas

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

Are you chasing a seven-figure clinic but unsure how to get there sustainably? In this solo episode, Dr. Lauryn dives deep into the mindset and practical strategies chiropractors need to reach their financial goals while staying true to their mission. Whether you’re aiming for your first six-figure milestone or scaling beyond a million, this episode is packed with wisdom to help you transform your approach to money and practice growth.

Dr. Lauryn covers four critical steps to achieving scalable success: redefining your relationship with money, becoming obsessed with delivering value, mastering the math behind your revenue goals, and building systems that ensure sustainability. Tune in to learn why financial success starts with a strong foundation and how you can avoid the pitfalls of unsustainable growth. This episode is a must-listen for any chiropractor ready to level up.

Key Takeaways:

• Redefine your relationship with money: Success starts with understanding your emotional and practical relationship with money. Identify your financial patterns, set clear goals, and plan for how you’ll handle increased revenue.
• Become obsessed with your value: True growth comes from knowing the transformative power of your services. When you believe in the value you provide, it’s easier to overcome rejection and stay focused.
• Run the numbers: Achieving your financial goals requires a clear, analytical approach. Break down your revenue targets, average collections, and patient visits to find realistic, scalable paths to success.
• Build sustainable systems: Scaling isn’t just about doubling efforts—it’s about creating systems that work long-term. Focus on building a practice that supports your goals without compromising profitability or quality of care.

Resources:

Sign up for the Weekly Slay newsletter!

Follow She Slays and Dr. Lauryn:  Website | Instagram | X | LinkedIn | Facebook

Sign up here to receive our monthly associate job postings email.

Mentioned in this episode:

Go from surviving to thriving with Genesis Chiropractic Software. Learn more and get your special discount using the link below!

Genesis Chiropractic Software

Holistic Marketing Hub

Holistic Marketing Hub

Focus Academy: New Family Practice Program

Unlock the confidence to connect with parents and level up your pediatric chiropractic care with the Focus Academy’s New Family Practice program. Click the link and use code SHESLAYS to get your first month free!

Focus Academy

To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.

CLA

Looking for an associate? Want your advertisement viewed by thousands of chiropractic students each month? If you answered yes and yes, then click the She Slays Job Board link below to grab your spot in next months posting!

She Slays Associates Job Board

Do you need help in your practice with the busy work that you or your staff don't like doing? If you said yes, then you've got to check out the virtual chiropractic assistants offered by Chiro Matchmakers.

Chiro Matchmakers

Learn more about Sunlighten Saunas and get your She Slays discount by clicking the link below!

She Slays Associates Job Board