Heads Talk

069 - Edmund King OBE President: Automotive Series - The AA in the 21st Century


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Episode Title:- 
🇬🇧AA in the 21st Century🇬🇧  

In the penultimate episode of the HTAutomotiveSeries on Head Talk , I had a delightful conversation with Edmund King OBE, the President of the AA

Edmund took us on a ‘drive’ down memory lane. We discussed the AA handbook, the AA Members’ Key and even the old Lotus car. We swiftly moved back up to the 21st century and discussed the revolution and the impact it has had on the AA and its business model. Some real fascinating insights into the activities of the AA Roadside Service with the increased numbers of EVs on the road.  

At the end of this episode, I created a quiz for Edmund to partake in called Edmund’s Recommendations. I really enjoyed listening to his answers to these questions and you do gain some gem information about what’s on the EV market and Edmund’s personal opinion of the various models. Do have a listen to the full episode for that. 

Topics Covered: #AAPatrolService #AABusinessModel #AAFocusGroups #AAAdditionalRolesAndSkilss #EdmundsRecommendation

So download⏳grab a cup of Darjeeling Tea☕️& have a listen🛋

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Heads TalkBy Elaine Pringle Schwitter

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