Build Your Remarkable Practice for Chiropractors

079 - Hire Slower, Train Better, Keep the Best with Lori Morgan


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Hiring in a hurry costs more than it solves. Chiropractic Team Development Coach, Lori Morgan,  shares how teams transform when you slow down to find the right person, invest in real onboarding, and teach the “why” as much as the “how.” She maps out what great front-of-house support looks like in a busy clinic, why turnover is so expensive, and how to turn a role into a true career path. The through-line is purpose: when you hire for heart, train with intention, and paint a bigger vision, you create five-star experiences and a culture people want to stay in.

Key Highlights

01:23 – Why building a strong team is the foundation of sustainable growth.

02:30 – How lived experience at the front desk shapes leadership and service.

04:20 – The role of purpose and philosophy in keeping patients engaged for life.

06:49 – How slowing down your hiring process leads to better long-term fits.

09:12 – Why a 12-week onboarding plan prevents burnout and turnover.

11:53 – What true capacity at the front desk looks like in high-volume care.

12:19 – How multitasking with heart creates confidence and connection.

17:11 – Why painting a clear career path helps you keep your best people.

20:25 – How confident, educated CAs become trusted guides and referral magnets.

22:48 – Why now is the best moment to lean into timeless health truths.

26:23 – How consistent training refreshes seasoned team members and keeps standards high.

28:22 – Why the right systems and coaching make it nearly impossible to fail.

29:42 - Success Partner Dr. Adrian Dennewald, creator of the Denneroll, sits down with Dr. Oz for an engaging conversation about how this simple yet powerful tool is transforming patient care. He explains how the Denneroll helps correct spinal imbalances, improve posture, and enhance outcomes both inside and outside the clinic. You’ll hear how it works hand-in-hand with chiropractic adjustments, keeps patients actively involved in their own recovery, and delivers measurable benefits like improved range of motion, reduced muscle tension, and stronger long-term results.

 

Resources Mentioned
Join the TRP Remarkable Attraction Immersion - Oct 10 and 11 in Phoenix, AZ and Oct 24 & 25 in Adelaide, AUS - https://theremarkablepractice.com/upcoming-events/ 

For more information about Denneroll please visit: https://www.denneroll.com/

To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast

To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast

Learn more about the Remarkable CEO Podcast: https://theremarkablepractice.com/podcast

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Build Your Remarkable Practice for ChiropractorsBy Dr. Bobby Ilijasevic and Dr. Lona Cook

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