1 Deal A Week In Real Estate (With Josh Schoenly)

July 1 Deal A Week Challenge (Day 3): Reverse Offer Strategy & Decoy Offers to Write More Contracts AND Increase Your Compensation!

Access all video replays and VIP here:

https://www.skool.com/leads-listings-leverage-7797/classroom/cb792cf4

Day 3 of the July “1 Deal A Week” challenge focuses on offers and contracts, introducing the reverse offer strategy and decoy offers to help agents write more contracts and get compensated consistently. 

The session connects day one’s buyer buckets (pocket, portfolio, and institutional buyers) with day two’s seven off-market motivated seller “ponds” (FSBO, FRBO, pre-foreclosures, aged expireds, tired landlords, portfolio buyers, and old seller leads). 

The speaker explains scripts like “go for three nos,” “magic number,” and the pivot phrase “Would you be totally opposed to…,” using institutional offers as anchors that often lead to a retail listing via a “seven-day stress-free home sale” process designed to generate multiple offers quickly. 

The episode also outlines the paid 1 Deal A Week Accelerator Program, its structure, bonuses, deposit, and the deal-done guarantee.

00:00 Day Three Overview

02:02 Days One Two Recap

08:03 Housekeeping Notes

09:08 Offers Meet Road

09:42 Go Fish Blueprint

12:17 Three Nos Script

14:14 Price Bucket Sorting

17:18 Decoy Offer Pivot

19:28 Seven Day Sale

23:49 Reverse Offer Pivot

28:16 Accelerator Invite

33:29 Program Origin Proof

35:58 Five Stuck Points

39:31 Accelerator Components

45:31 Pricing Deposit

49:37 Bonuses Leads Playbooks

51:22 Emergency Playbooks

52:09 Founders Club Mastermind

53:16 Build Your 90 Day Plan

54:20 Live Workshop Ticket

55:24 Pricing and Deposit

55:58 Nine Ways You Win

57:45 Deal Done Guarantee

01:00:10 Only 12 Spots

01:00:51 How To Enroll

01:03:03 Program Q and A

01:07:15 Reverse Offer Strategy

01:09:02 Institutional Offer Examples

01:14:37 Seven Day Home Sale

01:18:58 LeadDeck How It Works

01:24:45 Bonus Session Tomorrow

01:28:14 Final Wrap Up

July 1 Deal A Week Challenge (Day 2): Top 5 Off-Market Motivated Seller Ponds (Plus 2 Bonus Lead Sources)

Check out the video replays including the VIP sessions here:

https://www.skool.com/leads-listings-leverage-7797/classroom/cb792cf4

Day 2 of the “1 Deal A Week” fast-start challenge explains how agents can proactively fill their pipeline without a big ad budget, heavy content creation, or weekends by pairing three buckets of buyers (pocket, portfolio, and institutional) with off-market motivated seller “ponds.” 

The 5 main ponds are for sale by owners, for rent by owners, aged expired listings, pre-foreclosures, and tired landlords, with two bonus ponds: portfolio buyers who may also be sellers, and old “dead” seller leads from past lead sources. 

The host shares case studies and simple outreach scripts (e.g., “Are you still accepting offers?” and the “magic number” text), demonstrates filtering aged expireds in the MLS, and gives homework to identify old seller-lead sources and pull five tired landlord leads via LeadDeck.ai/sellers, with a promise to tie everything together tomorrow using the reverse offer strategy.

00:00 Challenge kickoff and VIP

03:01 Day one recap mindset

05:50 Buyer buckets and buy box

10:01 Day two ponds overview

12:20 Pond one FSBO wins

14:19 Pond two FRBO outreach

17:05 Pond three aged expireds

20:25 MLS demo fishing expireds

26:00 Pond four preforeclosures

28:52 Karen portfolio case study

30:39 Pond five tired landlords

30:58 Tired Landlord Portfolio Win

32:15 CJ Cold Call Breakthrough

33:04 Reasons to Call More People

33:57 Gianna Million Dollar Upside

34:42 Bonus Pond Portfolio Buyers

37:49 Bonus Pond Old Seller Leads

39:50 Magic Number Text Script

40:55 Pull Tired Landlords in LeadDeck

43:41 Tired Landlord Call Script

45:07 Phone Tech and LeadDeck Engine

46:17 Handling Pricing and Representation

52:02 Rapid Fire Q&A Ponds

57:51 Daily Assignment and Wrap Up

July 1 Deal A Week Challenge (Day 1): Build a Buyer List & Get 5 Free Active Portfolio Cash Buyers!

Josh opens day 1 of the 3-day 1 Deal a Week Fast Start Challenge, sharing how participants have picked up clients during the challenge and previewing day two on sellers and day three on the reverse offer strategy to keep a pipeline full and aim for one deal per week. 

He contrasts 3 ways agents get clients, shepherd (referrals), farmer (marketing), and fisherman (proactive outreach), and explains why starting with buyers matters because no one gets paid without a buyer. 

He outlines three buyer buckets: pocket buyers, portfolio buyers (investors with 5+ properties and recent purchases), and institutional buyers. 

Attendees are assigned to build a pocket-buyer list and to pull five free portfolio-buyer leads via LeadDeck.ai/buyers, using provided scripts and the Skool community for replays and resources, with an optional $47 VIP Zoom session.

Access all video replays and VIP here:

https://www.skool.com/leads-listings-leverage-7797/classroom/cb792cf4

00:00 Challenge Wins Preview

00:37 Three Day Game Plan

01:49 Housekeeping And Community

05:13 Meet Josh And Blueprint

07:06 Do The Work Disclaimer

07:36 Three Ways Get Clients

11:10 Fisherman Story Canada

14:01 GCI Gap Calculator

19:31 Why Start With Buyers

21:26 Three Buyer Buckets

27:27 Off Market Matchmaking Example

28:31 Activity Build Pocket Buyers

34:45 New Agent Buyer Sources

37:49 Day One Assignments Recap

38:18 Preforeclosure Quick Win

38:57 Pull Portfolio Buyers

42:13 Scripts That Convert

43:42 Tap To Call Demo

46:52 DNC And Compliance Tips

48:31 Homework And FAQs

51:06 VIP And Tomorrow Preview

53:20 LeadDeck Origin Story

56:02 Final Links And Wrap Up

1 conversation. 3 potential transactions. That's the power of the Reverse Offer Strategy, and in this podcast, we're walking through real examples from agents in our community who are using it right now to turn expired listings, tired landlords, and FSBOs into signed contracts.

You'll hear how:

• Johnna turned ONE tired landlord call into a $1.5M listing opportunity + a Section 8 portfolio conversation
• David asked one extra question on an expired listing and uncovered 5 acres of land AND a dental office for sale
• Corita used the FSBO Fast Track Playbook to land 3 transactions from a single FSBO, and now has 4 listings coming in July
• My 19-year-old son Kaden (home recovering from shoulder surgery) texted 35 dead leads and got 6-7 replies in one sitting

Plus we break down exactly what's included in the 1 Deal a Week Accelerator Program, the Deal Done Guarantee, and how to grab one of the remaining spots.

👉 Want our help implementing the 1 Deal A Week Blueprint & Reverse Offer Strategy In Your Business FAST? Check out our Accelerator Program & grab your spot now: https://LeadDeck.ai/go

Timestamps 

0:00 | Intro – The Reverse Offer Strategy explained
1:30 | Real example: texting an investor about no-doc refi options
3:00 | Kelly's win – pocket buyers → pre-foreclosure appointment
4:15 | Jeff the landlord – turning "not interested" into off-market bait
6:30 | Johnna's win – tired landlord → $1.5M listing + Section 8 conversation
9:00 | David's expired listing → 3 hidden opportunities (house, land, dental office)
12:30 | The one question you must ask before hanging up
13:45 | Stephanie's story – one expired listing → full buyer pipeline
15:30 | Corita's FSBO win – 3 transactions + 4 July listings
17:00 | Brianna's $15M listing volume story (Magic Number Playbook)
18:15 | Garland & Fernando – reactivation list wins
19:30 | Kaden's story – 19-year-old texts 35 dead leads, gets 6-7 replies
22:00 | Cindy & Anthony Lockhart – personalized playbook breakdown
24:30 | Introducing the One Deal a Week Accelerator Program
26:00 | Why most agents fail to implement (and how this fixes it)
27:15 | Week 1: Dead Lead Activation
28:30 | Week 2: Execution – live deals, live coaching
29:45 | Week 3: Automation – systems that work without you
31:00 | Week 4: Leverage – scaling what's working
32:15 | What's included: Fast Cash Offers, Thanks.io, CRM integration, lead bank, Founders Club Mastermind
35:00 | Total program value breakdown ($19,076)
36:00 | The Deal Done Guarantee
36:45 | Pricing & how to enroll (LeadDeck.ai/go)
37:30 | Live Q&A

Join Us For Our Next FREE 1 Deal A Week 3 Day Challenge, Go To: https://LeadDeck.ai/fast

Three Ways to Get Sellers to Agree to Your Strategic Pricing Approach: 

The agreement language, the MLS proof, and the one reminder that reframes the entire conversation about list price and what it actually controls.

What?!? You haven't joined the FREE Leads | Listings | Leverage Skool Community yet? GASP!?! Go here to join now:
https://www.skool.com/leads-listings-leverage-7797
(Be sure to check out the FREE BONUSES as well!)

Why I Don't Give Sellers My Opinion of Their Home Value (Or A CMA) AND What I Do Instead:

The pricing strategy that generated over 20 showing requests before the first weekend and why the market is always the best "appraiser".

If you’re struggling to find motivated buyer & seller leads, you’re not alone and we're here to help.

On this channel we show real estate agents how to grow and scale a profitable real estate business using proven strategies, smart automation, and powerful lead generation tools like Lead Deck.

You’ll find practical training on getting more listings, generating consistent leads, building systems that create leverage, and scaling your real estate business without burning out. If you're serious about closing more deals and building a real estate business that actually grows, this channel is for you.

We offer free coaching, training, and resources designed to help agents win in today’s competitive market.

Let's build your personal listings lead plan (for FREE): https://LeadDeck.ai/plan

Join Our Community For Real Estate Agents Who Want To Take MORE Listings:
https://www.skool.com/leads-listings-leverage-7797/about

Josh Schoenly Realtor®
eXp Realty, LLC
[email protected]
Direct Line: (717) 571-0456
Office - 888-397-7352 x1034

Timestamps:
00:00 Agent CMA Question
00:20 Tools and MLS Data
00:41 Facts Not Opinions
01:25 Value Set by Buyers
01:56 Pricing Strategy Example
02:47 Using AI for Adjustments
03:19 Wrap Up and Comments

#RealEstateCoaching #RealEstateSales #RealEstateCoach #RealEstateMarketing #RealEstateSuccess

Grab your spot for our next FREE 1 Deal A Week 3 Day Fast Track Challenge: http://1DealAWeek.com

Check out the full video replay here: https://youtube.com/live/TLjTHx8bvsw

The Weird Reverse Offer Strategy to Attract Motivated Buyers & Sellers (Real Examples + Scripts)

Let's do a deep dive into the “reverse offer strategy" I used to attract motivated buyers and sellers, generating roughly 56–60 new clients over the last 35–36 weeks by proactively using offers to start conversations instead of waiting for clients. 

Real examples from agents in his community (including a FSBO turned into multiple transactions, and outreach to five cash buyers producing buyer and listing opportunities), plus results from texting and emailing old unconverted seller leads that produced multiple replies in under 24 hours. 

We outline simple scripts like “Are you still accepting offers?” and “If we brought you an acceptable offer, would you be totally opposed to paying a finder’s fee?” and describe three buyer sources to make offers: pocket buyers, institutional buyers, and portfolio (cash) buyers. 

We also highlights the 1 Deal A Week blueprint, LeadDeck follow-up tracking, and invites viewers to join the free community and upcoming challenge.

Timestamps:

00:00 Reverse Offer Strategy Intro

02:22 Community Wins Proof

02:59 Maverick Cash Buyers Example

04:32 Caden Revives Old Leads

06:35 Real Replies And Scripts

11:58 Three Buyer Buckets

14:47 FSBO And Expired Playbook

17:26 Handling Finder Fee Objection

19:44 Seven Cs Framework Setup

21:03 Connecting To Close

21:30 Prospecting Lead Sources

21:55 Team Outreach Examples

23:53 Blueprint And Bait

25:42 Magic Question Pivot

26:55 CJ Script Origin Story

28:24 Live Call To Darla

29:33 Close The Loop Follow Up

33:03 Pipeline Control Pitch

35:41 Live Deal Call Tanya

37:07 Mindset And Helping More

38:37 FSBO Playbook Wrap Up

How David Turned One Expired Listing Into Three Potential Listings

In this power-packed 30-minute training, Josh (co-founder of LeadDeck.ai) reveals how real estate agents can turn expired listings into a consistent goldmine — without cold calling or expensive lead tools.

Using a real story from LeadDeck Founders Club member David Gloger, Josh walks through three secrets:

1. A simple script — "Are you still accepting offers for your property at [address]?" — that positions you as bringing good news, not a sales pitch.
2. Free MLS data — you're already paying for it, so stop paying for REDX, Vulcan7, or similar tools.
3. LeadDeck's Expired Wizard — upload your MLS export, skip trace in 60 seconds, then call, text, email, and mail from one platform.

The episode also covers the "magic question" that helped David uncover two additional deals in a single conversation, plus real agent success stories from the LeadDeck community.

Free gifts mentioned: Instant Offer platform, Expired Listing Scripts book, and a mystery bonus.

You can watch the full on demand video replay AND get all the BONUS gifts here: https://leaddeck.ai/expired-replay

Timestamps:

00:00 No Time Like Now

00:26 Training Overview And Gifts

01:14 Expireds Are A Gold Mine

03:32 Why Agents Struggle

04:18 Secret One Offer Script

08:07 Secret Two Use Your MLS

09:47 Secret Three Lead Deck Workflow

10:43 David Text Case Study

11:39 The Magic Question Upsell

12:59 MLS Export To Phone Taps

17:28 Four Touch Prospecting

18:23 Cost Stack Vs Lead Deck

20:46 Founders Story And Proof

25:04 How To Get Started

25:48 Free Gifts And Q And A

28:39 Wrap Up And Thanks

Who Should Agents Focus On With Limited Resources? Bottom-of-Funnel Strategy to Get Contracts Fast!

Watch the full video replay here:

https://youtube.com/live/k6b4tXHpoHc

Got limited resources and need closings, fast? 

In this episode, Josh Schoenly breaks down exactly how to answer the question every struggling agent asks: who should I focus on? Josh reframes it as what should I do, then walks through his proven 3-step blueprint: find a deal, identify real active buyers using LeadDeck.ai, and connect the dots to contracts. 

Plus, a live example of an off-market seller appointment booked through a simple email sequence, and how to handle the "do you have a buyer?" objection on expired listings using instant offer platforms. 

Packed with actionable strategies for agents ready to stop overthinking and start prospecting.

Timestamps:

00:00 Who To Focus On
01:06 Week Schedule Updates
03:13 Spring Kickoff Special
03:45 Agent Email Breakdown
04:44 Crowdsourced Niche Ideas
07:48 Bottom Of Funnel Focus
09:04 Three Step Blueprint
12:19 Finding Buyers Fast
14:59 Real World Seller Example
18:02 Low Cost Inbound Plays
22:55 Expired Listing Objection
28:52 Pipeline Steps Explained
34:12 Wrap Up And Reminders

Not part of our Skool community yet? (For real estate agents who want to take MORE listings...) 

GASP!?! You can join here now:

https://www.skool.com/leads-listings-leverage-7797/about

Check out the full video replay here:

https://us02web.zoom.us/webinar/register/9017757792275/WN_OL8k1mMnQKSubj_wdwXciA

Too many tools. Too many invoices. Not enough closings. Sound familiar? 

This FREE 30-minute training shows you exactly how to simplify your entire real estate tech stack...

...so you can build a pipeline of REAL buyers & MOTIVATED sellers that actually converts into MORE closings!

Not part of our Skool community yet? (For real estate agents who want to take MORE listings...) 

GASP!?! You can join here now:

https://www.skool.com/leads-listings-leverage-7797/about