1 Deal A Week In Real Estate (With Josh Schoenly)

Building a Profitable Real Estate Business: Insights from Joel Perso

Watch the full video replay here: https://youtu.be/YS9wPAay4eQ

(If you'd like Joel's slide deck and resources, email me at [email protected] or text me at 717-571-0456)

In this episode, special guest Joel Perso shares his expertise on building a profitable real estate business while providing a thorough breakdown of five different business models.

Filmed during the Agent to CEO Conference in Cleveland, Ohio, Joel's presentation focuses on gaining clarity around the type of real estate business you want to create and the key strategies to get there.

Joel discusses the advantages and disadvantages of models such as the ATM Cash Machine, Leveraged Models, Traditional Teams, Team Ridge, and Hybrid Models.

He also covers the importance of business vision, leveraging AI and virtual assistants, and potential exit strategies.

This insightful discussion is perfect for real estate professionals looking to refine their business approach heading into 2026 and beyond.

Watch to learn how to effectively plan, execute, and build a real estate business that aligns with your personal and professional goals.

Create your FREE account AND get 100 FREE credits NOW here: http://LeadDeck.AI👈👈

Join us LIVE for the Off Market Match Maker Masterclass (for FREE): https://us02web.zoom.us/meeting/register/qFABFoM8RSCAoQj8fNvJ2w

Mastering Meta Retargeting Ads: Take MORE Listings This Fall & Winter!

You should check out the full video replay here: https://youtu.be/YPLA2ZWrohE

Grab your FREE 30 day trial of Fast Cash Offers (.AI) at:
https://register.fastcashoffers.ai/onboard/subscribe

In this episode, we dive deep into setting up dynamic retargeting ads on Meta (Facebook and Instagram) to secure more property listings this fall and winter. 

Building off previous live sessions on Google Pay-Per-Click ads and custom audience creation, we walk you through the step-by-step process of creating effective retargeting campaigns. 

From setting up your ad campaign and audiences to leveraging dynamic creatives for maximum engagement, this video covers it all. 

Plus, learn about maintaining ongoing ad effectiveness, integrating retargeting ads with various other marketing strategies, and a special 30-day challenge to help you generate seller leads for free.

Timestamps:
00:00 Introduction to Meta Retargeting Ads
00:59 Setting Up Retargeting Ads on Meta
02:11 Live Stream Insights and Campaign Examples
03:47 Creating Effective Landing Pages
07:39 Dynamic Creative Ad Setup
13:04 Custom Audiences and Campaign Configuration
17:47 Finalizing and Publishing the Ad
29:08 The Pain of Video Publishing
29:44 Creating Dynamic Retargeting Ads
30:57 Using Canva for Ad Creatives
33:00 Ad Budget Adjustments and Strategies
36:51 Setting Up Retargeting Campaigns
39:15 Uploading Customer Data for Ads
46:05 Organizing Your Sphere of Influence
48:01 Google Pay-Per-Click Ads
49:08 Market Reports and Search Alerts
56:20 Final Thoughts and Next Steps


#exprealty #realtor #realestateagent #realtormarketing

Unlocking Real Estate Success: Leveraging AI with Jay Kinder

Check out the full video replay here: https://youtu.be/CKSU1Aj9oPE

Ready to partner with us? Check this out and let's chat: http://BuildWithJosh.com 

Join us for an inspiring session with special guest Jay Kinder as we delve into leveraging AI to convert real estate leads. 

Jay shares actionable strategies to utilize AI tools, like ChatGPT, to streamline lead conversion and improve marketing efforts in the real estate industry. 

We'll revisit insights from a previous mastermind session where Jay discussed becoming the top agent in your niche and scaling your business. 

Learn about highly effective lead generation, branding, content creation, and coaching, all supported by Jay's successful team at eXp Realty. 

Don't miss this opportunity to understand how to tackle the biggest challenges in real estate marketing and grow your business effectively. 

Tune in for a wealth of knowledge and practical advice!

Timestamps: 
00:00 Introduction and Guest Announcement
00:24 Recap of Previous Mastermind Session
01:22 Navigating the Free Community Resources
02:14 Jay Kinder Joins the Conversation
03:59 Jay's Background and Achievements
05:07 Building a Scalable Real Estate Business
06:16 Leveraging AI for Lead Conversion
10:15 Understanding Customer Acquisition Costs
18:45 Case Study: Juan Carlos' Success Story
25:15 The Importance of Content and Branding
28:00 Partnering with EXP for Success
29:00 The Motivation Behind the Model
29:27 The Power of a Strong Team
30:04 Recruiting and Onboarding Process
30:34 Overcoming Common Hurdles
31:12 The Value of the Model
36:55 The Importance of Being Coachable
40:22 Leveraging Technology for Success
48:06 The Impact of Open-Mindedness
53:07 Final Thoughts and Call to Action

Unlocking Hidden Opportunities In Your Database (or CRM): Real Estate Mastermind with Special Guest Jesse Mills

Watch the full video replay here: https://youtu.be/Lg5OG8SpfEw

In this episode, we explore how to unlock hidden opportunities within your current database by becoming a proactive problem solver. 

Join us as Jesse Mills, a seasoned real estate investor and former mortgage professional, shares tangible and tactical strategies to help potential buyers who can't currently purchase a home. 

This session covers creative financing options, real estate investment strategies, and ways to collaborate with top agents and loan officers. 

Whether you're looking to be a connector, a deal creator, or an investor, this episode provides valuable insights to grow your real estate business. 

Don't miss the engaging Q&A and real-life examples that illustrate these powerful concepts in action.

Timestamps:
00:00 Introduction and Special Guest Announcement
01:49 Housekeeping and Live Stream Details
02:43 Engagement and Participation
04:18 Introduction of Jesse and His Background
07:38 Jesse's Workshop: Becoming a Problem Solver
11:40 Interactive Exercise: Identifying Key Contacts
19:44 Jesse's Personal Journey and Lessons Learned
22:27 Understanding Creative Financing
25:46 Unbankable: Helping Buyers Who Can't Buy
30:37 Engaging with Potential Clients and Networking
32:14 Creative Deal Making
32:38 Motivated Sellers and New Opportunities
33:13 Effective Communication Strategies
33:57 Identifying Potential Clients
34:45 Understanding the Market and Client Needs
36:32 Investor Insights and Strategies
42:29 Hybrid Investing Explained
46:51 Leveraging Relationships and Tools
49:19 Becoming a Problem Solver
54:31 Engaging with the Community
01:00:49 Upcoming Events and Final Thoughts

Mastering Branded Google PPC Ads for Real Estate Agents and Loan Originators!

Watch the full video replay here: https://youtu.be/cQ6wm4Q8BwU

In this episode, we delve into the intricacies of building branded Google Pay-Per-Click (PPC) ads specifically for real estate agents and loan originators. 

Learn how to set up Google PPC ads to control what potential clients see when they search your name plus what you do. 

Also, we will touch on setting up Google Display Ads for retargeting. 

This session includes a step-by-step walkthrough of creating a PPC ad campaign, installing essential Google tags on your website, and importantly, how to choose effective keywords to target your audience. 

Don’t miss the valuable insights on how to leverage Google ads to drive more inbound opportunities and ultimately grow your personal brand in real estate.

Timestamps:
00:00 Introduction to Branded Google PPC Ads
00:31 Recap of Previous Session and Transition
01:18 Defining Branded Google PPC Ads
02:39 Setting Up Your Google PPC Ads
03:37 Managing and Optimizing Your Ads
04:46 Live Demonstration: Reviewing and Building Ads
09:26 Addressing Common Issues and Keywords
10:43 Installing Google Tags for Retargeting
20:19 Installing Google Tag on Bold Trail
21:05 Navigating Settings and Pasting Code
22:14 Testing and Verifying Google Tag Installation
23:23 Future Sessions and Special Guests
25:01 Addressing Audience Questions
28:46 Creating a Google PPC Campaign from Scratch
33:59 Setting Up Keywords and Budget
36:26 Reviewing and Publishing Campaign
36:40 Q&A and Final Thoughts

Mastering FREE Real Estate Lead Generation: Building Landing Pages, Organic Lead Capture Tactics & AI Integration...

Watch the full video replay here: https://youtu.be/BBh2ypO8t04

Join us for an in-depth session at the Closers Cafe, where we explore actionable strategies for building landing pages and generating leads organically on social media. 

Hosted on a Monday morning, September 22nd, this session also features special guest Hank from the metro Atlanta area. 

Together, we dive into creating effective landing and squeeze pages, leveraging AI tools for content creation, and using innovative techniques to differentiate listings. 

We discuss a structured approach to promoting new construction homes, targeting specific client avatars, and integrating smart campaigns for consistent follow-up. 

This episode is packed with insights on leveraging organic reach through various platforms including Facebook, Nextdoor, and Google Business Profile, while also touching on advanced strategies like installing meta pixels and using Listings to Leads for optimized lead capture. 

Whether you're a real estate veteran or a newcomer, you'll find valuable and actionable advice to elevate your lead generation tactics.

Timestamps:
00:00 Welcome and Today's Agenda
01:30 Special Guest Introduction: Hank
02:12 Creating Effective Landing Pages
03:01 Using AI for Real Estate
04:20 Targeting the Right Clients
07:52 Exploring New Construction Inventory
08:07 Utilizing New Home Source Professional
11:32 Curating and Promoting Listings
14:20 Advanced Filtering and Strategies
29:26 Weekly Posting Plan
31:27 Creating Facebook Post Variations
31:54 Weekly Posting Strategy
32:30 New Home Community Guides
33:32 Capturing Leads with Landing Pages
36:54 Setting Up Smart Campaigns
39:53 Promotional Schedule and Strategies
41:16 Appending Data for Leads
44:40 Using IDX Squeeze Pages
50:53 Posting on Google Business Profile
54:29 Advanced Strategies and Tools
01:00:23 Final Thoughts and Next Steps



#exprealty #realtor #realestateagent #realtormarketing

Mastering Retargeting & Remarketing on Meta: A Step-by-Step Guide For Real Estate Agents!

Watch the full video replay here: https://youtu.be/R87I79XBobo

Join us for an in-depth look at retargeting and remarketing on Meta in this episode.

We'll cover which elements you can 'set and forget' and why some elements need regular attention.

The first half dives into the technical setup, including creating custom audiences and using Zapier for automation.

A special guest, Mike Smith, walks you through connecting your CRM to Meta using Zapier.

The second half focuses on strategy and examples, such as leveraging Google reviews and client testimonials for effective retargeting ads.

Additionally, we touch on the 'Closers Cafe' live streams and how they contribute to generating more leads and conversions.

Tune in for all the insights to enhance your real estate marketing strategy!

Grab your FREE 7 day trial get FRESH leads daily: http://Swipe4Leads.com

Timestamps:

00:00 Introduction to Retargeting and Remarketing
00:28 Special Guest Introduction and Housekeeping
00:53 Daily Live Streaming and Transaction Alchemy
03:32 Understanding Retargeting vs. Remarketing
05:47 Setting Up Retargeting Campaigns
12:28 Creating Custom Audiences on Meta
26:08 Using Zapier for Automated Audience Updates
29:20 Importing and Updating Custom Audiences
30:14 Setting Up Zapier for Automation
31:53 Creating and Testing a Zap
34:27 Designing Effective Retargeting Ads
35:31 Using Reviews and Testimonials in Ads
39:06 Leveraging Video Content for Marketing
42:54 Creating Retargeting Ads with Facebook
49:31 Final Tips and Q&A

http://Swipe4Leads.com: Transforming Real Estate Prospecting with Innovative Web App!

Check out the full video replay here: https://youtu.be/JBo9tcODLY0

Welcome to an exciting walkthrough of http://Swipe4Leads.com, a newly developed web app designed to streamline real estate lead generation.

In this episode, Josh showcases the capabilities of the app, created within just a few weeks by his close friend Sean.

Josh dives into the app's backstory, demoing its key features, tips on effective lead generation, and strategies on converting those leads into clients.

Perfect for realtors looking to boost their listing opportunities and keep a consistent pipeline.

Join us to learn how you can turn daily conversations into contracts, leverage audience engagement, and create effective habits with this innovative tool.

Perfect for real estate professionals aiming to maximize their lead generation efforts efficiently.

Go here to grab your FREE trial: http://Swipe4Leads.com DO IT NOW! :-)

Timestamps:
00:00 Introduction and Overview
01:37 Backstory and Context
02:06 The Birth of the Web App
05:20 Interactive Audience Engagement
08:53 Demo Mode: Exploring the App
14:09 Sign-Up Process and Features
21:25 Using the App: Practical Examples
31:57 Q&A and Final Thoughts
39:19 Setting Up the App on Your Phone
39:52 Logging In and Dashboard Access
40:40 Free Trial and Lead Incentives
41:08 Creating a Daily Habit
43:06 Inviting Other Agents and Earning Leads
43:34 Buying Additional Data and Lead Types
48:40 Follow-Up Strategies and CRM Tips
54:38 Monthly AI Direct Mail Newsletter
01:08:40 Inbound and Outbound Lead Generation
01:17:07 Final Thoughts and Call to Action

The Best Direct Mail Strategies to Boost Your Real Estate Listings!

Watch the full video replay at: https://youtu.be/87FEG2QBBXA

In this episode, we dive into the top strategies for leveraging direct mail to increase your real estate listings. 

Special guest Ryan Hartman shares his insights and walks us through four effective methods, including a unique AI-driven newsletter postcard, golden letter campaigns, and highly targeted direct mail combined with texting follow-ups. 

We also discuss the importance of following up on engagers, ways to stand out with personalized video messages, and how to effectively use platforms like Thanks.io for a seamless process. 

This episode is packed with practical tips and examples that can help you stay top of mind and generate more conversations and opportunities in the real estate market.

Timestamps:
00:00 Introduction and Special Guest Announcement
00:51 Real Estate Marketing Tips and Success Stories
03:49 Community Engagement and Resources
05:03 Introducing Ryan Hartman and Direct Mail Strategies
06:22 Ryan's Presentation: Effective Direct Mail Tactics
07:49 AI-Driven Newsletters for Real Estate
18:21 Golden Note Card Strategy for Cold Leads
26:11 Commitment to Sending Volume
26:37 Types of Mail to Send
26:50 Creating Curiosity with Note Cards
27:16 Ink Color Change
27:35 Gift Card Bribe Functionality
27:59 Mail and Text Follow-Up
28:27 Postcard Strategy
29:55 Engaging with Scanners
30:36 Building a Warm List
31:13 Automation and Smart Campaigns
31:41 Direct Mail Legalities
32:27 Creative Direct Mail Ideas
33:45 Just Listed/Just Sold Cards
35:28 Using QR Codes Effectively
38:54 Overcoming Overwhelm
39:56 Video Integration in Direct Mail
40:47 Working with Investors
46:37 EDDM Process
50:20 Tinder for Motivated Sellers
51:17 Final Thoughts and Next Steps

Boost Real Estate Efficiency with Zapier: Tips, Strategies, and Live Demos

Watch the complete video here: https://youtu.be/h-pBgxPyMHQ

Please take 30 seconds to answer this 5 question survey: http://GrowWithJosh.com/zap

Boost Real Estate Efficiency with Zapier: Tips, Strategies, and Live Demos

In this episode, we explore how real estate agents can use Zapier to increase efficiency and effectiveness. 

Inspired by Celeste, we bring on special guest Mike Smith from Inside Real Estate to share insights, strategies, and best practices for integrating Zapier with platforms like Bold Trail and other tools. 

We also demonstrate live how to build a Zap using different integrations, including Google Forms, Facebook lead ads, and BluText for SMS outreach. 

Additionally, we mention recruiting use cases, handling expired leads, and upcoming topics on effective direct mail strategies. Stay tuned for practical advice, solutions, and real-world examples.

Timestamps:
00:00 Introduction to Zapier for Real Estate Agents
00:25 Special Guest Introduction: Mike Smith
03:04 Using Zapier with Bold Trail
03:52 Common Use Cases for Zapier
04:30 Deep Dive: Google Forms and Facebook Lead Ads
06:36 Advanced Zapier Strategies
07:31 Live Demonstration: Building a Zap
14:38 Cold Outreach Workflow Setup
19:58 Final Tips and Expired Leads Use Case
27:04 Scrubbing Phone Numbers Against the DNC
28:02 Texting vs. Emailing: The 80/20 Principle
29:11 Setting Up Automation in Go High Level
29:54 Using Blue Text for TCPA Compliance
31:17 Direct Mail Strategies for Real Estate
34:36 Leveraging Zapier for Real Estate Automation
36:28 Building Effective Email Drip Campaigns
38:17 Combining Technology and Creative Problem Solving
49:00 Survey and Feedback for Future Sessions
52:58 Upcoming Topics and Closing Remarks