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This is an episode from Tommy Baker's Resist Average Academy. Tommy and I explore holding space and creating perspective through deep conversations.
Enjoy.
Love. Rich
P.S. For most of human history, it wasn’t called coaching. It was called leadership.
Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules/
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Today's episode features the Master Coaching with Ajit podcast. On this episode Ajit Nawalkha and I have a conversation about entrepreneurship, coaching skills, and building a successful coaching business. In order to thrive in the coaching industry, you must put in effort for a long period of time before feeling like it is working. Wishing for instant recognition without putting in work first is not how things are done, but the ones who persist are the ones who become masters.
Enjoy.
Love. Rich
P.S. For most of human history, it wasn’t called coaching. It was called leadership.
Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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Anu is a consultant to high-level organizations and their leadership teams. She's an incredible woman who has literally been a leader since the age of 6. But right now she is holding back from telling these leaders what they REALLY need to hear.
So, I have to step into leadership myself.
I need to model for her the power of saying, "Here's what I require of you..." By the end of the conversation we are both fully energized.
Sometimes being on mission is scary. But you've got this. Not everyone needs to like you. But you need to speak truth to power. That's how we change the world.
In today's episode you'll also learn about Transition Excellence—a past program for high-level leaders who want to be high-level coaches and consultants.
Love. Rich
P.S. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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In this masterclass I demonstrate how to create high-fee clients one relationship at a time and share my simple framework to build a thriving coaching business. I share powerful distinctions and key frameworks to help you:
Understand the common fears and blocks holding coaches back from charging more
Shift your mindset to raise your fees (even right after this masterclass)
Love. Rich
P.S. For most of human history, it wasn’t called coaching. It was called leadership.
Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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In this episode, I was a guest on the Selling with Love Podcast, hosted by Jason Marc Campbell.
We go deep into the Prosperous Coach Approach and the power of connecting - one person at a time.
Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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When we get in our car, we pay attention to the dials in front of us. Is the check engine light on? How's the tire pressure? Do I need gas? Or we don't pay attention... I got a speeding ticket the other day because I didn't keep my eyes on the speedometer.
In this episode from our top 10, I am coaching an extraordinary woman called Nikki. She's a diversity consultant, a coach and a musician.
And she is hitting a ceiling on the level of her success that she perceives as a tension between who she thinks she is and who she is becoming.
What's actually happening is that she is up-leveling her life and business — but she is still living based on some outdated measures of success.
I help Nikki create some new metrics for success. As you listen in, I invite you to create some new metrics for your own next level of success.
Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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Here is an episode of Master Your Mind With Marisa Peer that I was interviewed on...
The episode covers:
Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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A client of mine runs a multi-million-dollar business. She’s respected by everyone in her field, yet she once said to me, “I could do this with my eyes closed. I want something more.”
And then she went on, “I’m not lonely, but I’m very alone. There’s no one else I dare share this with but you.”
One challenge of being a high performer is that you can be surrounded by people whose only mission is to say “yes” to you, who want to make you feel good, or say what they think you need to hear.
Oh this was fun! You see, in this top 10 episode, I start to chat to Ervine before we hit record and she makes a little joke about me mistaking her for a high-performer. I immediately ask if I can start recording because I want to illustrate something important.
Marianne Williamson captured it in her poem: "Our deepest fear is not that we are weak. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us."
Too often, I see leaders fighting for their limitations. And that's always when I jump in.
Ervine is a fascinating woman with a background in high-level sales. She has had a successful career that was built one relationship at a time. When I ask her how many coaching clients she wants, she is a little surprised to realize that it is no more than 12 clients a year.
In this episode you'll hear me break down 5 of the top ways to build a word-of-mouth business. Masterclasses, other people's communities, former networks, referrals and creating your own community.
When you are remarkable, it literally means that people remark about you. They talk about you when you are not there. That is the platinum standard for any business. Listen in as I teach you how to make your business remarkable, too.
Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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As a coach, one of the gifts you can give extraordinary high performers is to create the safety for them to really speak their truth.
In return, to have the kind of coach who is willing to hide nothing and hold nothing back, is a very unique experience for extraordinarily high performers.
The team at WBECS invited me to give a presentation about coaching high performers.
Well, I don't 'teach' and I don't do 'presentations', I told them. But I do coach. We're in. They said. So that's what I did. I coached.
And I drew out some powerful distinctions from an extraordinary high-performing woman.
Here we are...Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
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If your life was to be translated into a series of books, they would be filled with ups and downs, relationships, and experiences, good or bad. You, the main character, would be on a search for your passion and mission in life. However, the most important chapters might be the ones that were never written. What’s the book you are scared to write?
In this episode from our top 10 list, Andre joins me to talk about those chapters of life and quite literally writing his book. Andre built a successful healthcare business before making the transition into coaching and different forms of therapy. He is working on writing his book on life from his own unconventional insights. Remember, just write, your voice will come!
Enjoy!
Love. Rich
PS. For most of human history, it wasn’t called coaching. It was called leadership.
Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
From the publisher's feed
Most coaches are building a business. A few are building a body of work, with clients knocking at their door.
1 Insight is for the second kind.
Elite clients have sought out Rich…

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