FWRD: An EasyCare Podcast

100. FWRD- Mastering the Ops: Ron Overs on Fixed Operations Excellence and Sales Synergy


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In this episode of the FWRD Podcast, hosts Corey Smith and Erick Jauregui welcome Ron Overs, Publisher of Fixed Ops Magazine, for a dynamic conversation about the evolving world of fixed operations — and how smart collaboration across departments is key to long-term success.

With over 20 years in the industry, Ron shares powerful insights on:

  • How AI is enhancing efficiency in service and BDC departments
  • Meeting today’s customer expectations for speed, transparency, and personalization
  • The power of culture, training, and storytelling in driving retention
  • How fixed ops supports lasting customer relationships and repeat sales


From advisor training to sales-service alignment, this episode offers practical strategies to elevate dealership operations and customer loyalty.

Tune in for actionable insights and bold ideas to move your dealership forward.

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FWRD: An EasyCare PodcastBy Corey M Smith Fixed Operations Training Manager For EasyCare

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