In this episode of the Trade Legends Podcast, we sit down with Nick from JJ Roofing to explore the journey of a family-run roofing business growing into a leading name in the roofing and construction supply industry. Nick shares his path from a sports science graduate to working in mental health and eventually finding his footing in marketing within the trades, and helping JJ build a roofing business. He talks about JJ Roofing’s evolution from traditional brochures to building a strong in-house marketing team and embracing digital platforms, such as e-commerce and social media, to better connect with customers.