March 06, 2024

1027: Hello, My Name is Awesome with Alexandra Watkins

18 minutes

Hello My Name is Awesome

Alexandra Watkins, Eat My Words

– The Sharkpreneur podcast with Seth Greene Episode 1027 Alexandra Watkins

Alexandra Watkins is the leading authority on brand names with buzz. If you have ever sunk your teeth into a Wendy’s Baconator, you have literally eaten her words. For nearly 20 years, Alexandra and her boutique naming firm, Eat My Words, have created love-at-first sight brand names for countless entrepreneurs and startups. Her "Name Hall of Fame" includes frozen yogurt franchise Spoon Me, the robotic vacuum Neato, dog GPS Retriever, and Spanish language school Gringo Lingo. Alexandra's breakthrough branding book, Hello, My Name Is Awesome: How To Create Brand Names That Stick," is considered the Brand Name Bible and was named an Inc. Magazine Top 10 Marketing Book. She is a former Author in Residence at the Nasdaq Entrepreneurial Center.

Listen to this informative Sharkpreneur episode with Alexandra Watkins about her book, Hello, My Name is Awesome.

Here are some of the beneficial topics covered on this week’s show:

- How having the right business name can open doors for a business and hep it last longer than any other investment.

- Why your business name should be suggestive and evoke a positive brand experience.

- How AI can help generate business names, they lack the human touch and professional judgment.

- Why you shouldn’t name your business based on the availability of a domain name.

- How it’s important for entrepreneurs to stay relevant and ahead of the curve.

Connect with Alexandra:

Guest Contact Info

@eatmywords

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