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In this NICHE series episode, I talk with Meryl Johnston, the co-founder of Bean Ninjas. She shares her journey into e-commerce accounting and the valuable lessons she's learned along the way. From managing a team of contractors to choosing profitable clients, she provides valuable tips for success.

In this episode you’ll hear:

• The number one thing to think about when starting or growing a firm
• How to analyze your client base for niching down (step by step!)
• The most important quality to look for in hiring senior employees

Resources mentioned in this episode:

• The Lifestyle Accountant Podcast
• The Bookkeeping Business Accelerator®️
• The Bookkeeping Client Closer (mini-course)

About our guest:

Meryl is a Chartered Accountant and investor. She founded Bean Ninjas in July 2015 with $1,000 following the 7 Day Startup methodology. Now 8 years later the company operates in Australia, the US and UK and has a distributed team of 30 people. She is now focused on her podcast, the Lifestyle Accountant Show, and investing in businesses in the accounting industry.

Connect with Meryl

• LinkedIn

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