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Father's Day is coming and it is the last big gift-giving occasion before Christmas. Generally speaking its not as big as big as Mother's Day in terms of spend, but it's still significant and it is definitely worth exploring.
Today I’m going to share 12 marketing ideas for you in your business when it comes to Father's Day.
Let’s Dive In
[00:00] Father’s Day is Coming
[02:02] #1 Highlight what collections you have for Father's Day
[02:58] 2024 Trending Categories for Father's Day
[05:47] #2 Curate Gift Bundles
[07:34] #3 Gift Guides
[08:09] #4 Emphasize Personalization
[08:51] #5 Introduce New Products
[09:40] #6 Lean into Dad and Grandad Personalized Items
[10:31] #7 Engage Wholesale Clients
[11:06] #8 Special Promotions
[11:40] #9 Additional Father's Day Incentives
[12:24] #10 Keep an eye on seasonal inventory
[13:37] #11 Giveaway Competitions
[15:40] #12 Promote Gift Cards
Get all the details on our website at https://www.resilientretailclub.com/podcast-episode/12-essential-fathers-day-marketing-tips-for-your-product-business/
Mentioned in this episode:
Freebie download
Stock Freebie
Faire 50% offer
Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com
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By Resilient Retail Club's Catherine Erdly5
55 ratings
Father's Day is coming and it is the last big gift-giving occasion before Christmas. Generally speaking its not as big as big as Mother's Day in terms of spend, but it's still significant and it is definitely worth exploring.
Today I’m going to share 12 marketing ideas for you in your business when it comes to Father's Day.
Let’s Dive In
[00:00] Father’s Day is Coming
[02:02] #1 Highlight what collections you have for Father's Day
[02:58] 2024 Trending Categories for Father's Day
[05:47] #2 Curate Gift Bundles
[07:34] #3 Gift Guides
[08:09] #4 Emphasize Personalization
[08:51] #5 Introduce New Products
[09:40] #6 Lean into Dad and Grandad Personalized Items
[10:31] #7 Engage Wholesale Clients
[11:06] #8 Special Promotions
[11:40] #9 Additional Father's Day Incentives
[12:24] #10 Keep an eye on seasonal inventory
[13:37] #11 Giveaway Competitions
[15:40] #12 Promote Gift Cards
Get all the details on our website at https://www.resilientretailclub.com/podcast-episode/12-essential-fathers-day-marketing-tips-for-your-product-business/
Mentioned in this episode:
Freebie download
Stock Freebie
Faire 50% offer
Use the code GamePlan25 to get 50% off and free shipping with your first order at faire.com
Faire 50% off - use code 'GamePlan25'

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