The Book Marketing Action Podcast

#128: Breaking Down Book Distribution


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This episode is about the various platforms for book distribution and how to use each one. Becky is joined by Everett O’Keefe—Founder of Ignite Press and Wall Street Journal Bestselling Author. Everett shares his vast knowledge of three book distribution channels—KDP, IngramSpark, and Draft2Digital—including their benefits, cost, and how they impact a book’s pre-order campaign.

During the episode, Everett also shares:  

  • About himself and his company. 
  • The benefits of each book distribution channel and what they are used for. 
  • The costs of each of the distribution channels.
  • What an ISBN is and how an author can purchase their own. 
  • How the various distribution channels impact the ability for a book to be available for pre-order, as well as why Ignite Press does not offer pre-order campaigns. 
  • How he goes about pricing Kindle books, what strategies he uses to help Kindle books obtain bestseller status, and the results he has experienced.
  •  Some of the changes happening on Amazon related to bestseller launches. 

Don’t forget to check out our show notes, which include action steps and resources.

Please feel free to message Becky at [email protected] to share your thoughts!

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