Welcome, Closers! Today, I'm interviewing Chuck Hattemer, Co-founder and CMO at Poplar Homes.

Chucks recipe for success?

Start with technology, add in the people, then put in the work.

Doing so has allowed the focus of Poplar homes to be solely on the experience for both renters and owners. So much so that they have been able to set up programs to turn renters into homeowners and homeowners into property investors.

Chuck Hattemer has his sights set high and shows no signs of stopping.

"We came from the renter experience first, and spent a lot of time focusing on the renter experience, but looking back it's important to make clear that the owner is your primary customer first and foremost" - Chuck Hattemer

- Chuck's LinkedIn: https://www.linkedin.com/in/charleshattemer/

- Poplar: https://www.poplarhomes.com/

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