The Strength Connection

#136 - Michael Chu: Champion Development


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In the 136th episode of The Strength Connection Podcast, Mike and our special guest, Creator and CEO of Health & Fitness Academy and the Champion Development Coaching Company, Michael Chu will talk about How did Michael start his coaching business?, Words from Michael’s first somatic coach, Michael’s LTV method, The GPS method, and more.


Join us in this insightful and captivating talk! 


In this chapter, you will discover:


(0:55) Introducing our special guest Creator and CEO of Health & Fitness Academy and the Champion Development Coaching Company, Michael Chu @mike__chu

(1:30) “Retention is giving people a reason to stay, not preventing them from leaving.” - Michael Kurkowski’s Old Manager

(1:55) Learning about retention

(2:05) “Best leads you have are your already existing clients.” - Michael Chu @mike__chu

(2:30) About next lead 

(2:45) Shout out to Jason Phillips @nci_ceo_jason

(3:05) “Best lead generation tool is outstanding delivery.” - Michael Chu @mike__chu

(4:50) Michael’s origin story

(5:10) Staying an entrepreneur

(5:45) Being a successful salesperson

(6:30) The question that Michael asked himself

(7:00) Building a coaching business

(7:30) How did Michael start his coaching business?

(9:25) Shout out to Alex Hormozi @hormozi

(9:50) Why coaching?

(13:25) $100M Offers by Alex Hormozi @hormozi

(13:30) “Coaching is leadership.” - Michael Chu @mike__chu

(14:40) About somatic therapy

(16:15) Experience with personal growth work

(18:05) Words from Michael’s first somatic coach

(18:45) Did Michael ever love himself?

(20:00) Breaking the 100K bar

(24:10) Talk therapy vs. somatic therapy

(25:40) “The mind forgets but the body remembers.” - Unknown

(27:05) “Sometimes, coaches can be the hardest people to coach.” - Michael Kurkowski @mike_strength_connection

(27:25) Struggles with coaching coaches

(27:50) “Share your scars, not your open wounds.” - Michael Chu @mike__chu

(28:40) Shout out to Luka Hocevar @lukahocevar

(29:40) Pivot to coaching the coaches business

(31:45) Early business fundamentals

(33:00) Michael’s LTV method

(35:05) Michael’s clientele’s common struggles and their solutions

(38:10) The Harvard effect

(39:30) How does Michael coach?

(40:50) Shout out to Dr. Lisa Lewis @drlewisconsulting

(41:20) The short-term thinking

(42:50) The high school analogy

(44:40) Effortless ascension mindmap

(45:15) “What do people actually care about? The result.” - Michael Chu @mike__chu

(46:50) The GPS method

(48:40) Scouting the defense

(49:05) Shout out to Tony Robbins @tonyrobbins

(50:55) Atomic Habits by James Clear @jamesclear

(52:30) Transforming your identity

(54:10) The things that coaches forget

(56:30) “How you bring someone in is how you'll have to continue to lead them.” - Michael Chu @mike__chu

(57:40) Where to find Michael Chu? @mike__chu

Facebook Group: Seven Figure Fit Pro Community

https://www.facebook.com/groups/960546350731872/?paipv=0&eav=Afbw869U73CySTvH5GVPZVegPFQocId9sl1tqK_b0bGMN8ozcK1VRRqA2pnbl0YWxC8&_rdr 

Website: www.champdev.com/free 

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