In this episode, JK welcomes Kylie Larson (owner of Elemental Coaching) back to the podcast to talk about current topics in the nutrition and fitness coaching space.

JK and Kylie discuss the differences between a coach and an influencer, as well as the distinction between a fit friend and a coach.

They explore the motivations behind the marketing tactics used by influencers targeting women in the perimenopause phase.

They also emphasize the importance of discerning between coaches who can provide personalized guidance and influencers who may not have the necessary expertise.

The conversation highlights the need for consumers to be savvy and critical when seeking advice and support in the fitness industry.

A wide range of topics are covered, including the importance of progressive overload in weightlifting and explain how training and nutrition should be periodized to achieve desired results.

They address the common concern of getting bulky and debunk the myth that women will automatically become bulky from weightlifting. They also touch on the issue of body shaming and the impact of comments from partners and others on body image.

Kylie also shares her new program, the Maintenance Mentorship, which focuses on mastering maintenance in order to achieve long-term success.

----

TIME STAMPS

03:08 Coach vs. Influencer

09:44 Empowering Women in the Perimenopause Phase

18:09 The Fit Friend vs. The Coach

23:41 Measuring Progress and Setting Goals

25:53 The Importance of Rest Days

30:44 Supporting Coaches and Managing Expectations

34:20 Toning Up vs. Getting Bulky

35:11 The Difference Between a Coach and a Fit Friend

36:21 Progressive Overload and Periodization for Toning Up

37:05 Debunking the Myth of Getting Bulky

43:23 The Impact of Body Shaming Comments

57:34 Mastering Maintenance for Long-Term Success

Connect with JK on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@coachjkmcleod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Email JK: [email protected]

Join JK's weekly email list: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠subscribe here