Bryce Lob is the Founder and Owner of Una Vida Tequila and El Trago. Bryce shares insights into what it's like running a tequila company, his thoughts on celebrity tequila brands, and much more. Jacob has an interesting realization regarding the world's greatest runners: The Tarahumara. 

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Bryce's Instagram: www.instagram.com/brycelob

Una Vida Tequila: https://unavidatequila.com

Jacob's Instagram: www.instagram.com/thejacoboc

Jon's Instagram: www.instagram.com/thejonpete