The FMCG Guys

140. Tomasz Kozlowski, VP Global Sales at Softserve Business Systems: Mythbusting FMCG Digital Transformation


Listen Later

Does Digital Transformation have to be hard? Is there a way to dodge some of the common headaches and understand the reality versus the myths?

Watch on YouTube here: https://www.youtube.com/watch?v=YKP3JMn8nzU&t=2057s Meet Tomasz Kozlowski, the VP of Global Sales at SoftServe Business Systems. He's not just any expert; he's a mythbuster who's spent the last 15 years helping FMCG companies find clarity in the complicated world of tech. In this episode, co-hosted by Daniel and The CPG Guys' Peter VS Bond we review the most common digital transformation myths, such as:

  • Digital Transformation is all about Technology
  • It will solve all my sales problems
  • It's only for the Modern Trade Channel
  • Only large corporations can drive this change
  • Immediate ROI is guaranteed
  • We are tech advanced because we have a lot of systems
  • Data is the basis for Digital Transformation
  • ChatGPT will help you solve serious problems

Are you ready?

More:

  • Follow us on Instagram: https://www.instagram.com/fmcgguys/
  • Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/
  • Audio Mixing by Rodrigo Chávez
  • Voice Acting by Jason Martorell Parsekian

...more
View all episodesView all episodes
Download on the App Store

The FMCG GuysBy Dwyer Partners

  • 4
  • 4
  • 4
  • 4
  • 4

4

4 ratings


More shows like The FMCG Guys

View all
The McKinsey Podcast by McKinsey & Company

The McKinsey Podcast

391 Listeners

Coaching for Leaders by Dave Stachowiak

Coaching for Leaders

1,473 Listeners

Pivot by New York Magazine

Pivot

9,520 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,883 Listeners

Feel Better, Live More with Dr Rangan Chatterjee by Dr Rangan Chatterjee: GP & Author

Feel Better, Live More with Dr Rangan Chatterjee

3,936 Listeners

Handelsblatt Disrupt - Der Podcast über die Zukunft der Wirtschaft by Sebastian Matthes, Handelsblatt

Handelsblatt Disrupt - Der Podcast über die Zukunft der Wirtschaft

18 Listeners

Uncensored CMO by Jon Evans

Uncensored CMO

35 Listeners

LANZ & PRECHT by ZDF, Markus Lanz & Richard David Precht

LANZ & PRECHT

333 Listeners

The Rest Is Politics by Goalhanger

The Rest Is Politics

3,074 Listeners

The News Agents by Global

The News Agents

1,066 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

162 Listeners

The Rest Is Politics: US by Goalhanger

The Rest Is Politics: US

2,214 Listeners

The Economics Show by Financial Times

The Economics Show

138 Listeners

Begin Again with Davina McCall by Begin Again

Begin Again with Davina McCall

539 Listeners

Make Economy Great Again by WELT

Make Economy Great Again

33 Listeners