In this episode, Cherise is joined by Alexander Zilberman, AIA, Principal at Alexander Zilberman Architecture in New York City. They discuss the new Precision Watchmakers Store in Lower Gwynedd Township, Pennsylvania. Precision has been in the watchmaker business since 1946 and represents brands such as Rolex, Cartier, Tudor, Omega, Bell&Ross, Michele, and Longines.

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Set within a vibrant suburban corridor of Philadelphia, the new Precision Watchmakers Store is conceived as both landmark and craft object. The 9,000-square-foot building occupies a wedge-shaped site, its exterior clad in Roman brick and limestone that lend weight and permanence to the composition.

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