Steve Ross is a horse trainer, commentator and business mentor from Scottsdale, Arizona. Steve runs Steve Ross Reining Horses, a horse consignment business that specializes in marketing and selling quality reining horses. He also runs the Steve Ross Academy, a program designed to teach professionals in the horse industry how to improve their business and prosper in their profession. Steve joins Joe to share his thoughts on equine business and what he feels allows a professional to be successful in the the industry today. Topics covered include the value of work ethic, the evolution of NRHA and what it means to be an Equine Entrepreneur.

To learn more about Steve's program you can visit his website at https://steverossacademy.com/

#horses #business #reining #NRHA