Selling the Couch

157: How to Transition From a Therapy Model to A Coaching Model with Mary Bicknell


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What are the nuances to consider if you want to make the transition from therapy to coaching? It’s something that many therapists think about and wonder if it would work for them and their practice. We cover the ins and outs in today’s episode!

Mary Bicknell, LCSW, moved to Portland and wanted to start a coaching practice. As she made the move, she thought a coaching practice would be more family-friendly and match up better with what she wanted to accomplish. We’re discussing how she made the decision and transitioned from a therapy model to a coaching model. We go deep into pricing and marketing, and why pricing is a monumental struggle for so many in this field. Mary helps us with some “out-of-the-box” thinking that may help other clinicians and business owners. Join us!


www.sellingthecouch.com/session157


Today’s Awesome Sponsor:


TheraNest helps behavioral health professionals manage their practice with ease and efficiency.


Get 21 days free trial and 20% off the monthly fee for the first 3 months: TheraNest

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Check Out PsycCareers!

If you’re a psychology professional who is ready to take the next step in their career, check out PsycCareers, the American Psychological Association Services, Inc’s career center. PsycCareers is home to over 400 open positions tailored specifically for psychology professionals. Start your journey today by exploring opportunities that inspire and challenge you at sellingthecouch.com/apa.

Today's Sponsor is Turning Point HQ

Don't let your own money blocks rob you of your future financial security. Turning Point HQ is a financial planning company specifically for therapists. They've created a free guide to help you avoid the 7 money mistakes that most therapists make. Download the free guide today!

Turning Point HQ

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Selling the CouchBy Melvin Varghese, PhD

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