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162: the7stars' Charlotte Powers on the NYT Acquisition, Measurement, and Online Fraud
On this week’s episode of TheMadTech Podcast, digital lead at the7stars Charlotte Powers joins ExchangeWire's Mat Broughton and Anne-Marie Sheedy to discuss The New York Times' acquisition of The Athletic; issues associated with cross-platform integrated measurement; and Starling Bank withdrawing their paid advertisements.
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By ExchangeWire
5
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On this week’s episode of TheMadTech Podcast, digital lead at the7stars Charlotte Powers joins ExchangeWire's Mat Broughton and Anne-Marie Sheedy to discuss The New York Times' acquisition of The Athletic; issues associated with cross-platform integrated measurement; and Starling Bank withdrawing their paid advertisements.
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