Making It in The Toy Industry | Start A Toy Business

#165: A Toy Inventor Story of Faith and Determination with Angie Cella


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Today’s podcast episode touches on a subject we haven’t covered yet: faith. Today’s guest shares how her faith not only inspired her to create what became a popular product but also kept her going during challenging moments. My guest today believes that everyone has a God-given purpose and that finding that will help each person find the most fulfillment in life.

Angie Cella is a mom of four children, a Christian author, and the inventor and chief dreamer of Blinger, an amazing tool for both kids and adults that you can use to add crystals to your hair. Her incredible and unique story starts with a prayer and a dream. However, it wasn’t a metaphorical dream that led Angie to create Blinger. It was a literal nighttime dream that gave her inspiration. Listen to today’s podcast episode to learn how she made her dream into reality over the next four years, how she made it work financially with four children, and how her faith kept her going through it all. You’ll also learn why she first licensed her toy but then decided to get her license back after a few years, and about the miracle that helped her write her book, Blinger: An Entrepreneur's Faith-Based Journey.

EPISODE CLIFF NOTES:

  • Learn about Angie’s dream that led her to create Blinger. [00:05:44]
  • Find out how Angie handled the difficult moments in the development process using a technique she learned from her work with Arbonne. [00:13:49]
  • Learn how and why Angie’s strong faith has led her to where she is today. [00:15:57]
  • Find out about the miracle that helped Angie write her most recent book. [00:20:34]
  • Learn about the overall mission of Blinger. [00:30:10]
  • Find out why Angie says you really can’t actually “mess it up.” [00:31:54]
  • Learn how Angie’s faith kept her going during financially difficult moments and what she did to keep her dream going during those times. [00:34:10]
  • Find out how Angie’s toy, Blinger, seemed to explode overnight at the Toy Fair. [00:37:42]
  • Learn where you can find more information about the Women in Toys event that helped Angie’s product become more well-known. [00:42:50]
  • Find out why Angie decided to become the manufacturer of Blinger after working with a licensing company. [00:46:47]


MENTIONED IN THIS EPISODE:
For the links and resources mentioned in this episode, head over to the episode page at https://www.thetoycoach.com/165

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Making It in The Toy Industry | Start A Toy BusinessBy Azhelle Wade | The Toy Coach | Toy Creators Academy

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