Weight Inclusive Innovators

175 Attracting Your Target Audience Through Brand Messaging


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On this week’s episode, Morgan is flying solo breaking down how to connect with your ideal client through intentional, authentic brand messaging. From understanding your audience’s lived experiences to using their own words in your content, she walks you through how to create messaging that feels both authentic to you and deeply resonant for them. If you’ve ever struggled to translate your values and niche into clear language—on your website, in your IG bio, or even in your intake paperwork—this conversation is for you.

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This podcast is brought to you by our sponsors:

EDRD Pro (Eating Disorder Registered Dietitians and Professionals)

Whether you want to develop strong skills in the foundations of treating eating disorders OR build your knowledge beyond the basics to reach a more advanced level of practice - you have got to explore all of what EDRD Pro has to offer. Since 2017, EDRD Pro has been the largest and fastest-growing platform offering online training and CEUs for eating disorder professionals via webinars and courses.

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  • Offer for WII Listeners: Use code MPW35 for $35 off the new Meal Planning in Eating Disorder Treatment course through July 30th.



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Where to Find Morgan Sinclair:

Morgan Sinclair Designs

The Eating Expedition


Where to Find Hannah Turnbull:

Values Driven Group

NourishED Colorado

...more
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Weight Inclusive InnovatorsBy Hannah Turnbull + Morgan Sinclair

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