Most men would acknowledge they should keep their word - but so many of us really don't make it a priority. If our wife gets upset, or if the kids are worked up, or maybe even if I just don't feel great; I'm all too ready to bail on a commitment.

What if our failure to honor our word is actually a far bigger deal than we want to admit?

Join me in this episode as I discuss why your word is so critical to your identity and strength as a man. I also discuss some practical ways to improve your strength in this critical characteristic!