The Pursuit of Scrappiness

176. A Practical Playbook for finding Product-Market Fit: Real & False indicators & Steps you should follow with Mark Cuban-backed founder of one of America's fastest growing software companies Nick McEvily


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Nick McEvily is a seasoned entrepreneur and product strategist with a track record that speaks volumes. Backed by Mark Cuban and with over $40 million in venture funding, Nick has developed multiple top 5 ranked apps in the App Store and played a pivotal role in scaling one of his companies to become the #2 fastest growing software company in North America in 2023, according to Deloitte. With a deep expertise in finding and maintaining product-market fit, Nick’s insights on human-centered design, product obsession, and scaling businesses are invaluable to any aspiring entrepreneur.

On this episode we talk about:

  • Defining and Achieving Product-Market Fit
  • How to Recognize False Indicators of Success
  • Strategies for Listening to Users
  • Balancing Data and Intuition in Product Development
  • Maintaining Product-Market Fit Over Time
  • Fostering a Culture of Experimentation and Risk-taking

Resources referenced in the episode:

  • Superhuman Product Market Fit framework - https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit/
  • Jobs to be done framework - https://jobs-to-be-done.com/jobs-to-be-done-a-framework-for-customer-needs-c883cbf61c90

==

Find all episodes on >  https://www.pursuitofscrappiness.co/

Watch select full-length episodes on our YouTube channel > https://www.youtube.com/channel/UCP6ueaLnjS-CQfrMCm2EoTA

Connect with us on Linkedin > https://www.linkedin.com/company/pursuit-of-scrappiness/

===============

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