In this episode, we chat with Dianna Falzarano about her fitness experience as well as starting her own business, Dynamic Fitness which she launched the summer of 2020. While we’ve seen many businesses move digital out of necessity, Dianna already had her mind set on starting her own business prior to the pandemic. If you know Dianna, she’s always kept busy working at multiple gyms and studios, handling marketing for the likes of SoulCycle, as well as privately training her own clients. 

Dianna was kind enough to share with us her list of must-haves for her business. Take note if you’re looking to get started yourself:

WordPress

Vimeo

Mailchimp

Zoom 

IMovie

PYLE Mixer and Microphone

Logitech HD Pro Webcam

You’ll also hear us mention Erika on this episode, check her out if you’re interested in starting your own business as she’s been super inspirational to both Dianna and myself. 

If you’re interested in training with her through Dynamic Fitness, she’s offering a special discount to Friday Society listeners: fridaysociety (all lowercase) will give you $10 Off any purchase, which will make the first month of the subscription free! Let us know if you try it out and what you think.

Resources!

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• To learn more about my best-selling business course, Five Weeks to Waitlisted, for fitness entrepreneurs that details my signature process used to grow massive fitness brands, click here! 

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