Making It in The Toy Industry | Start A Toy Business

#189: How To Pitch With Pizzazz at New York Toy Fair with Barry and Jason


Listen Later

Maya Angelou once said, “At the end of the day people won’t remember what you said or did, they will remember how you made them feel.” So tell me this, at your last pitch meeting, how did you make your guest feel?

In today’s podcast episode I sat down for a hilarious and informative chat with Barry and Jason. During this call, Barry and Jason share their journey inventing and ultimately licensing the TOTY nominated, Game Night In A Can. In between jokes and chuckles you’ll get invaluable tid-bits on pitching with pizzazz, reading body language of those you’re pitching to, and where this duo finds their inspiration.

A strong takeaway in this episode is the lesson to focus on the experience of the end user before you focus on the marketability of a product. Wondering why you should do that? Well, you’ll have to dive into today’s episode to find out.


EPISODE CLIFF NOTES:

  • Find out why your ignorance of the toy industry and your knowledge from outside of the toy industry is actually your superpower.  [10:44]
  • You won't believe what surprised Barry and Jason most about the toy industry.[12:20]
  • For first time visitors to New York Toy Fair, listen in to Barry & Jason’s story of their first experience at New York Toy Fair where they pitched and placed Game Night in a Can. [14:145]
  • Learn why it may be beneficial to practice your pitch but not script it. [16:59]
  • The facial cues and body language that are key indicators that your pitch is going incredibly well! [22:16]
  • Hear the story of Barry & Jason’s most memorable pitch. It involves underpants, Snickers, a glass wall pitch room, and an apocalypse. [29:55]


For the links mentioned in today's episode, visit: https://thetoycoach.com/189

Send The Toy Coach Fan Mail!

Support the show

Visit for The Toy Coach's toy of the year picks at thetoycoach.com/toty for the link to vote before January 7th.

...more
View all episodesView all episodes
Download on the App Store

Making It in The Toy Industry | Start A Toy BusinessBy Azhelle Wade | The Toy Coach | Toy Creators Academy

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

138 ratings


More shows like Making It in The Toy Industry | Start A Toy Business

View all
The Chrissie Swan Show by Nova Podcasts

The Chrissie Swan Show

16 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,199 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,484 Listeners

Think Biblically: Conversations on Faith & Culture by Talbot School of Theology at Biola University / Sean McDowell & Scott Rae

Think Biblically: Conversations on Faith & Culture

1,281 Listeners

Business Wars by Wondery

Business Wars

12,930 Listeners

Second Life by Second Life

Second Life

2,851 Listeners

Frugal Friends Podcast by Jen Smith & Jill Sirianni | Backyard Ventures

Frugal Friends Podcast

1,227 Listeners

Hello Seven Podcast by Rachel Rodgers

Hello Seven Podcast

586 Listeners

The Playground Podcast by Chris Byrne

The Playground Podcast

14 Listeners

My First Million by Hubspot Media

My First Million

2,653 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

9,920 Listeners

We Can Do Hard Things by Treat Media and Glennon Doyle

We Can Do Hard Things

41,555 Listeners

Moonshots with Peter Diamandis by PHD Ventures

Moonshots with Peter Diamandis

548 Listeners

The Rundown by Public.com

The Rundown

411 Listeners

Try Before You Die by 9Podcasts

Try Before You Die

17 Listeners