JK welcomes Women’s health coach Anita Fehr to talk about what it really takes for women over 40 to build strength and improve their health.

Anita opens up about her own journey—how she used to chase perfection in fitness and nutrition, only to realize that real success comes from consistency and small wins.

Now, as an online coach, she helps other women break free from the all-or-nothing mindset and build habits that last.

They discuss why strength training should be a priority, why recovery is essential for long-term success, and how shifting from perfectionism to steady progress can transform your results.

If you’ve ever felt stuck in the cycle of starting over every time things aren’t “perfect,” this episode is for you.

Connect with Anita on IG: ⁠@anitafehr_fitness⁠

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00:00 Introduction and Guest Introduction

03:40 Anita's Journey into Coaching

06:51 Early Experiences and Their Impact on Coaching

09:38 Transitioning to Strength Training

12:31 The Importance of Mindset in Fitness

15:48 The Journey of Acceptance and Progress

18:49 The Shift from Perfectionism to Progress

21:43 Understanding Long-Term Change

24:45 Balancing Life and Fitness

27:41 Conclusion and Key Takeaways

30:55 Identity and the All-or-Nothing Mindset

34:57 Clearing the Noise: Starting Points for Change

39:36 Building Sustainable Habits

44:42 Managing Expectations in the Journey

50:30 The Importance of Consistency and Self-Reflection

56:38 Empowering Women Through Connection and Support

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