Dental Marketing Goat

#217 Maximizers vs. Optimizers: Why Your Thinking Style Builds or Breaks Your Business


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In this episode, we’re breaking down two powerful types of thinkers: the maximizers and the optimizers. Maximizers chase growth, momentum, and opportunity, often thinking in top-line terms; how big can we make this?

Optimizers, on the other hand, focus on efficiency, systems, and sustainability; how to get the most out of the bottom line.

Both can succeed, but they build completely different kinds of businesses. If you don’t know which one you are, you might be fighting your own wiring without even realizing it. We’ll look at how each mindset plays out in growing a practice!

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

âž–âž–âž–âž–
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

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