🚀Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o
🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc 

In this episode, host Gary Bird breaks down the truth about AI search in dentistry, and what it means for your marketing strategy. With tools like ChatGPT, Atlas, and Google’s new AI features, search results are changing fast, and dentists need to know how it impacts their visibility online. Gary reveals real test results from AI browsers, showing how “best dentist” rankings vary wildly between users and sessions. Discover how AI models pull from Google, what this means for dental SEO, and how to future-proof your practice’s marketing. Watch now to stay ahead of the curve and understand where AI in dental marketing is really heading.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o     🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc
Learn actionable, real-world strategies to grow your dental practice without sacrificing your team culture or patient experience. In this episode, Gary Bird and Dr. Jancy Parkerson share practical steps for scaling sustainably, covering leadership clarity, team alignment, financial planning, and patient retention. Discover how to expand your operations, increase production, and strengthen your practice culture while building a thriving, people-centered business.

Connect with our Guest, Here ⤵️
Website: https://chattanoogadentalarts.com/

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀Schedule your call to lock in your marketing credit:  https://bit.ly/48twj4o

In this episode, we’re breaking down two powerful types of thinkers: the maximizers and the optimizers. Maximizers chase growth, momentum, and opportunity, often thinking in top-line terms; how big can we make this?

Optimizers, on the other hand, focus on efficiency, systems, and sustainability; how to get the most out of the bottom line.

Both can succeed, but they build completely different kinds of businesses. If you don’t know which one you are, you might be fighting your own wiring without even realizing it. We’ll look at how each mindset plays out in growing a practice!

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀 Schedule your call to lock in your marketing credit: https://bit.ly/48twj4o

In this episode, Gary Bird breaks down one of the most overlooked reasons dental practices struggle to grow: doing the right things in the wrong order. Gary explains why many dentists believe “Google Ads don’t work” or that they’ve “hit a ceiling” in new patient volume, when the real issue is operational bottlenecks like poor phone conversion, scheduling, or customer service that sabotage marketing ROI. This episode reveals how fixing the patient journey first leads to stronger referral flow, higher case acceptance, and profitable dental marketing performance. Learn how to diagnose whether you have a marketing problem or a systems problem before you spend another dollar on ads. Watch now to discover the growth sequence top dental groups and DSOs follow to consistently scale.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀 Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o

Discover how Dr. Kim doubled new patients, increased production by 40%, and achieved a 300% ROI through smart dental marketing, team training, and internal referral strategies. In this episode, Gary Bird from SMC National breaks down the campaigns, systems, and leadership mindset that helped Smiles for Miles grow faster and stronger in a competitive market. 

Connect with our Guest, Here ⤵️

Dr. Jee Sun Kim 
Owner of Smiles for Miles 

Website: https://smilesformilesdental.com/

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀Grow your office by 44% for FREE! https://go.smcnational.com/resources/20-20-strategy/dmd 

 🚀Lock In Your $3,000 Credit - Podcast Listeners Only: https://bit.ly/48twj4o

In this episode, Gary Bird reveals a powerful and completely free training that can help you grow your dental practice revenue by up to 44%. Gary breaks down how improving your phone conversion rates and case acceptance can dramatically increase production, profitability, and overall dental growth. Learn the exact strategies top-performing dental groups and DSOs use to boost new patient calls, reduce no-shows, and maximize ROI from marketing. This episode covers two proven systems designed to help your team improve patient communication and treatment acceptance fast. Watch now to discover how to hit your growth goals, increase collections, and scale your dental practice in 2025 and beyond.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀Here's a practice growth audit for Q4: https://go.smcnational.com/offer/q4-practice-growth-audit
🚀 Your $3,000 Growth Boost Awaits—Schedule Your Strategy Call: https://bit.ly/48twj4o

In this episode, Gary Bird shares a proven framework to help dental practice owners hit their growth goals and scale smarter in 2026. As 2025 comes to an end, Gary walks through a six-part dental growth audit covering market demographics, competition, conversion rates, pricing strategy, capacity, and ROI. This episode is perfect for anyone in dental marketing, DSO growth, or practice management who didn’t hit their new patient or production goals this year. Learn how to build a powerful 2026 dental marketing plan that drives sustainable production, collections, and practice growth. Watch now to uncover what’s holding your practice back and how to fix it before the new year.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

 🚨Don’t Miss Out: Secure Your $3,000 Credit:  https://bit.ly/48twj4o

In this episode, Gary Bird breaks down one of the most common questions in dental marketing and dental group growth, should your dental practice operate under a single brand or multiple brands? Learn the pros and cons of multi-brand vs single-brand dental strategies and how top DSOs like Aspen Dental, Heartland Dental, and Pacific Dental structure their growth. Gary shares a practical framework for choosing the right dental branding model based on your goals, whether you’re scaling from 2 to 100 practices or managing acquisitions and de novos. Discover how branding, SEO, PR, and marketing systems impact your dental group’s expansion. Watch now to learn which model will drive faster growth, stronger local SEO, and long-term success for your dental organization.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

In this episode, host Gary Bird reveals the number one indicator of a successful dental practice and why it determines whether your dental marketing strategy actually works. After years of analyzing data from hundreds of practices, Gary explains why dentist involvement in marketing is the key to dental growth, patient acquisition, and long-term success. You’ll learn how operational decisions, leadership, and marketing alignment directly impact new patient numbers and practice profitability. Whether you run a startup practice or a multi-location DSO, this episode breaks down the simple but powerful step that separates thriving practices from those that struggle. Watch now to understand the top predictor of dental marketing success and how to implement it in your own office.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events

🚀 Join the Dental Growth Group on Facebook to connect with practice owners leveling up marketing, AI, operations, and collections:
https://www.facebook.com/groups/1128133131694060/

🚀 Download Our Free phone Scripting to turn more calls into appointments:
https://go.smcnational.com/redirect-questions

🚀 Get More New Patient Referrals With Our Free Checklist: https://go.smcnational.com/smc-patient-referrals-checklist

It’s one of the most frustrating things for a dentist. You see the reports, the phone is ringing more than ever, yet when you look at the schedule, there’s no real bump in new patients. What happened?

In this episode, we’re going to break down why this happens and what steps you can take so that when the leads do come in, they actually turn into patients who show up, accept treatment, and stay with your office.

Connect with our Host, Gary Bird, Here ⤵️
SMC: https://smcnational.com/
Personal: https://thegarybird.com

🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF

Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!

➖➖➖➖
Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth.

➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com

🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events