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"Sometimes it's just best to let the product and the customer be together. Don't get in the way and don't misinterpret the signal. Let the customer tell you exactly how it is they want this experience to lay itself out, and then let that further dictate how you should shape the product vision and the vision for the company. You're really putting all that control in the hands of the customer." - Mahesh M. Thakur

There are certain strategies that large company executives, startup founders and CEOs can adopt to accelerate the growth of their revenue and businesses, and this is a subject that we haven't focused on yet on this podcast. Today's Finding Brave guest is an expert on Product-led Growth (PLG) strategies, and in this episode he shares why leaders need to build and demonstrate the mindset that makes PLG part of the everyday culture at their companies.

Mahesh M. Thakur is an award-Winning B2B SaaS Chief of Product (CPO), Certified Board Director from Stanford University Graduate School of Business, and a former CEO with experience delivering $600M in revenue by building high-performing organizations that drive product-led growth. He has a strong track record of delivering new products in fast-paced environments including Amazon, Microsoft, Intuit, and GoDaddy. A data-driven operator who drives commercialization, user acquisition, usage, retention, and scale, Mahesh is an experienced former engineer with strong business acumen, and deep skill with driving high-stakes initiatives collaboratively.

After interviewing Mahesh for this episode, I believe there is no better time to listen to our customers in a new way that will serve them first, while help us become more curious, demonstrating customer "obsession," and applying technology in a meaningful way.

To learn more about today's guest, visit: https://maheshmthakur.com/