Good morning Store Nation! Welcome back to 5 Minute Friday on the Hacking Self Storage podcast.

Today we are talking about the power of testimonials.

In addition to communicating with your audience, another essential goal of your marketing materials should involve building as much trust and credibility as you can.

Your customers don't just want to know that you can solve their problem – they want to know that you can do it better than anyone else.

To that end, customer testimonials are incredibly effective – particularly in the world of print.

Hope you gained some new knowledge and insight from this episode.

Please give it a listen.

Thanks to our Sponsors! StorageBox Marketing Website: http://storageboxmarketing.com/ StorageBox Marketing Email: [email protected] StorageBox Marketing Contact: http://storageboxmarketing.com/contact-us/ Janus International Europe Ltd Website: www.janusintl.co.uk Janus International Europe Ltd Email: [email protected] Janus International Europe Ltd Contact: 020 8744944 Willbox Website: http://willbox.co.uk Willbox Email: [email protected] Willbox Contact: 0800 023 5060 Hacking Self Storage Website: https://hackingselfstorage.co.uk/ Hacking Self Storage on Spotify: https://open.spotify.com/show/2eb1gpBCts2RRFFUl2k9OS Hacking Self Storage on Apple Podcast: https://podcasts.apple.com/gb/podcast/hacking-self-storage/id1481445995​