The most skilled creatives understand that refinement is crucial when it comes to generative tools. First drafts are just the starting line. Explore how a strategic blend of custom GPTs accelerates the brand development process, streamlines mockup creation, and helps clarify project vision for both teams and clients. Plus, get the real answer to: should you rely on AI for logo design, or does human touch still reign supreme? Discover how to use AI intentionally to amplify creative output— without sacrificing authenticity. ------------------------ In today's episode, we cover the following:

• The iterative nature of generative AI
• Combining human talent with AI tools
• Strategy sessions and brand information processing
• Creating a brand recipe sheet
• Moodboard and ideation phase
• Building visual alignment
• Mockup and asset creation with AI
• Presentation and communicating with clients
• AI content creation
• Future considerations and predictions

---------------------- RESOURCES:

• Episode 192: Authenticity and AI with Lauren deVane
• Episode 216: AI for Brand Designers with Lauren deVane
• Episode 162: Leveraging AI Tools for Innovative Marketing with Lauren deVane

----------------------- Boring packaging? Forgettable branding? StickerGiant fixes that with custom stickers and labels designed to make your brand stick—literally. Use code KMA25 at stickergiant.com for 25% off your first order. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at:

• Kiss My Aesthetic Facebook Group
• Instagram
• Tik Tok

----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard