Quick question: How many times are you gonna call in the thing, get the thing, and then immediately fuck it up because your nervous system is like "nope, too much, abort mission"?

In this episode, I sit down with Maia Benaim — writer, mentor, expansion queen, and certified neuroscience nerd — to talk about nervous system capacity and why your goals might have hidden agendas.

We're getting into the science of why you see color differently than everyone else (spiral warning), why your reticular activating system is the bouncer of your perception, and how Maia went from hoarding Korean face masks to teaching women how to expand their entire lives.

TOPICS & TANGENTS

— You don't attract what you want — you attract what you're ready to hold

— Nervous system capacity as a vessel: why your espresso cup can't hold an ocean

— Why jumping from offer to offer is your nervous system running from stability

— What if your million-dollar goal is really about feeling lovable?

— The power of auto-suggestions and gaslighting yourself into your dream life

— Blocking blessings with "must be nice" energy and negative self-talk

— How changing your beliefs overnight actually works

— The words banned in Sara's house: "I'm bored" and "I can't"

POINT OF THE STORY

Your nervous system is running the show. When you expand your capacity to hold more — more money, more success, more stability — you stop chasing and start receiving. The version of you that has the thing you want? Start being her right the fuck now!

GIVEAWAY

Want a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!

Love you, mean it. 🖤

MAIA LINKS

— Follow Maia on Instagram and Threads

— Check out her mastermind Expansion

— Subscribe to her podcast Thought to Thing

— Check out her website

— Subscribe to her Substack

— Maia’s walkout song

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Waitlist: Write Your Site

TIMESTAMPS

00:00 Meet Maia!

03:30 Rapid-Fire Squirrel Brain Questions

07:41 You Don't Attract What You Want, You Attract...

16:09 Is This a Pattern or Do I Actually Need to Pivot?

19:22 Stop Identifying With Your Blocks

26:55 Embody Who You Want to Be, Today

41:18 You Have the Power to Choose Your Beliefs

52:32 WE SEE COLORS DIFFERENTLY!!!

57:03 Where to Find Maia

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

Me if one more person asks whether or not they should put their pricing on their site:

🧍‍♀️➡️🚪➡️🌱😵

(You’ll understand that emoji sequence when you listen!)

Look, I get it. I know some of you are asking this genuinely. But also, I know some of you are just rage-baiting me for engagement, and honestly? It's working. I'm MAD.

So let's settle this once and for all: Yes, you should absolutely include pricing on your website. I mean, if you care about pre-qualifying your leads, saving yourself time, and only working with clients who actually value what you do!

TOPICS & TANGENTS

— Why you’re afraid of repelling people who can't afford you

— Pre-qualifying leads so you stop wasting time on inquiry emails that go nowhere

— Why not including pricing makes you look like you started your business yesterday

— The fuck-ass-man theory of client selection

— Wedding vendors… we need to talk!

— All your objections, debunked: "What if I want to raise my prices?" "What if someone copies me?" "What if the scope changes?"

— How to display pricing even if you're scared

POINT OF THE STORY

Put your pricing on your website. Step into your worth, stop settling for fuck-ass clients, and let your pricing do the heavy lifting so your website can do what it’s supposed to do for you!

GIVEAWAY

Want a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— My reel of me lying face down on the grass and the inspiration behind it

— Past episode: Your Energy is Sabotaging Your Money Goals with Manifestation Coach Jillian Minter

TIMESTAMPS

00:00 The Question That Rage Baits Me Every Single Day

04:49 Primary Reason to Include Pricing: Pre-Qualifying

10:21 The Fuck-Ass Man Theory of Client Selection

13:13 Eliminating Pricing Debates And Making Future Clients Happy

19:25 Debunking All Your Objections!

26:26 Point of the Story

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

When's the last time you logged into LinkedIn?

2016? 2017?

The year you stopped working at that soul-sucking job and started your business, only to never think about LinkedIn again?

Yeah, me too. And, after talking to today’s guest, I think we might've been missing out!

In this episode, I sit down with Nicole Marguerite Gray (yes, we say her full government name every time, and yes, there's a reason) to talk about why LinkedIn isn't just for corporate bros in suits anymore. Nicole's a digital reputation strategist who's been making people look trustworthy on the internet for years, and she's here to convince you that LinkedIn might actually be worth your time.

We're discussing spring cleaning your connections, turning your profile into a sales page, posting without the cringe factor, and why you don't technically need a website if your LinkedIn is fire enough. (Yes, she said that to my face. Yes, we made up about it.)

TOPICS & TANGENTS

— Turning your LinkedIn profile into a sales page

— The headline vs. banner strategy that actually works

— What the hell to post on LinkedIn and how often

— The 11-touch rule for getting noticed

— Writing for LinkedIn vs. literally any other platform

— Why nobody cooler than you will ever make fun of you

POINT OF THE STORY

LinkedIn is the only platform where people log in ready to invest in their business. If you’re a person with a point of view, good personality, and an interest in making money, LinkedIn is for you.

GIVEAWAY

Want a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!

Love you, mean it. 🖤

NICOLE LINKS

— Follow Nicole on Instagram, Threads, and LinkedIn (obviously!)

— Subscribe to her newsletter

— Check out her website

— LinkedIn Launch Workshop

— The LinkedIn Sales Page Workshop

— Nicole’s walkout song

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Blog post: How I Got My First-Ever Client As A Freelance Copywriter

— Past episode: Everything You Need to Know About Substack

— Workshop: Main Character Moment

TIMESTAMPS

00:00 Meet Nicole Marguerite Gray, Digital Reputation Strategist

03:24 Rapid-Fire Squirrel Brain Questions

10:15 Why LinkedIn Isn't Just for Corporate Bros Anymore

14:03 Spring Cleaning Your LinkedIn Connections

16:34 Updating Your Profile Like a Sales Page

23:10 What Actually Needs to Be on Your Profile

34:45 What to Remove From Your Profile

40:23 What the Fuck Should I Post???

56:01 Why Writing for LinkedIn Is Different

01:00:17 Closing

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

Website Girl just launched a 70-page website, and you really thought she wasn't gonna make it the biggest fucking deal ever?

I'm breaking down every single page on my brand new massive website (yes, all 70 of them), explaining why I decided to do this in the first place, and teaching you exactly how to DIY your own website copy.

Fair warning: I'm about to yap for a while. But if you skip to the DIY section (use the timestamps!), you're gonna miss some important shit about buyer journeys, keyword strategy, and why your website probably needs more pages than you think.

TOPICS & TANGENTS

— Why Website Girl decided to relaunch a perfectly good website

— The 70-page breakdown: core pages, shop pages, freebie pages, and all the hidden backside pages you didn't know you needed

— How good websites make you money and bad websites cost you money

— The praise folder that'll save your ass when you're stuck writing about yourself

— The "if you give a mouse a cookie" approach to planning your website pages

— Why you need to stop writing your website in order

POINT OF THE STORY

Your website is your 24/7 salesperson, your education hub, and your chance to show people how cool you actually are. Set a finish line date, do the easy stuff first, lean on what people already say about you, and get the damn thing done.

GIVEAWAY

Want a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you loved about the episode, and I’ll enter you to win!

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Substack post with links to all the website pages mentioned in this episode!

— Portfolio: Food Confidence Portfolio

— Portfolio: Peach Perfect Financials

— Portfolio: Danielle Defayette

— The Wicked Easy Template for Writing Your Website Copy

— Site Series Sprint

— 90 - Minute Mentorship Moment

— Write Your Site

— Adrienne’s new podcast launch offer: Saturday Morning Launch Plan

TIMESTAMPS

00:00 Intro

03:22 Why Website Girl Relaunched Her Site

09:43 Core Pages

17:03 Blog Pages

18:36 Shop Pages (Locking In For this Part!)

36:08 Freebie Pages

38:35 Backside, Extra, and Necessary Pages

43:24 Six Steps to DIY-ing Your Website Copy

01:01:15 Closing

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

Is it just me, or are you also tired of getting cold pitches that make you want to hurl your phone across the room?

I sat down with Chelsea Riffe, podcast strategist extraordinaire and the human embodiment of "if you don't ask, the answer's always no." We're talking orbit jumping (borrowing someone else's audience), why your pitch probably sucks, and how to ask for literally anything without being half-assed about it.

If you've ever slid into someone's DMs with "I'd love to help" or "Let me know what you think" and wondered why you got no response, this episode is your intervention.

TOPICS & TANGENTS

— How to expand your world instead of staying in your echo chamber

— The anatomy of a perfect pitch

— The “charm and disarm” strategy

— Navy blue sheets = unacceptable living conditions

— Why "I'd love to help" makes me homicidal

— The worst pitches we've ever received

— My dating app line that worked every single time

POINT OF THE STORY

Don’t be afraid of pitching. The worst thing that can happen is hearing "no,” which is exactly what you'll get if you don't ask at all.

GIVEAWAY

Want a free one-on-one strategy session with me? Go to Spotify and comment on this podcast episode what you would love to pitch someone, and I’ll enter you to win!

Love you, mean it. 🖤

CHELSEA LINKS

— Follow Chelsea on Instagram and Threads

— Join her program Pitch Perfect (Code: SARABTL for $100 off in October, but if you listen to this after October and send her a good pitch on why she should honor the code, she might still accept it!)

— Subscribe to her podcasts The Art of the Ask and In My Non-Expert Opinion

— Check out her website

— Subscribe to her Substack

— Chelsea’s walkout song

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Follow Xanthe

— Follow Maia

— Main Character Moment - to fix your “idk how to write about myself” problem

TIMESTAMPS

00:00 Meet Chelsea Riffe, Podcast Strategist & Orbit Jumping Queen

03:15 Rapid-Fire Squirrel Brain Questions

11:00 The Art of Orbit Jumping

16:21 Chelsea's Wildest Pitch

22:30 The Perfect Pitch Recipe

34:24 What Makes a Fuck-Ass Pitch

46:42 What Makes Us Say Yes Every Time

49:27 Pitching IRL: Dates, Upgrades & Credit Card Fees

54:01 Closing

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

When men talk about their revenue, they're "transparent" and "successful, “but when women do it, suddenly it's girl boss? Bullshit. Talking about money isn't #bossbabe! It's just being confident about the business you built.

This is my first real solo episode of Point of the Story 2.0 (no more seasons, just me in your ears every Thursday forever), and I'm coming in HOT with the exact breakdown of how I make about $400k a year in my business.

I'm walking you through every single way I make money — the services that account for half my income, the brand new $31/month subscription I just launched, and all the stuff I barely mention but still brings in cash.

TOPICS & TANGENTS

— The 11 income streams: services, programs, courses, workshops, templates, digital products, subscriptions, newsletter sponsorships, podcast sponsorships, affiliate income, and Substack

— How website copywriting services make up 50% of my income (and why I rarely talk about them)

— Why my OBM Claire nearly fainted when she saw the price of my new offer

— The difference between a $7,900 website and a $30,000 website project

— Success Story: my most prized possession and signature group mentorship program

— Site Series Sprint and why it's the most comprehensive website copywriting course on the internet (I said what I said)

— How newsletter sponsorships accidentally popped off

— The Back To December pop punk cover I'm obsessed with (but you'll have to stick around until the bloopers for that one!)

POINT OF THE STORY

There are a million different ways to make money in your business, and it's not girl boss to talk about your success. If someone thinks you're annoying for confidently discussing your income, they're not cooler than you — they're just not satisfied with their own life. Nobody cooler than you ever made fun of you. Remember that!

GIVEAWAY

Leave a review for the podcast and DM it to me at @btlcopy for a chance to win a 30-minute one-on-one strategy call with me!

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Follow Chelsea Riffe, Mariah Magazine, Claire French, Tori Sprankel

— The $30,000 website

— Use code BTLCOPY at Tonic Site Shop and Eldest Daughter Studio

— Check out my services, Success Story (group mentorship for copywriters), Site Series Sprint (website copywriting course), my website copywriting template, and all other resources in my shop!

TIMESTAMPS

00:00 Welcome to Point of the Story 2.0!

02:18 Ripping Off the Girl Boss Band-Aid

07:23 Income Stream #1: Services

16:57 Income Stream #2: Programs

20:22 Income Stream #3: Courses

23:27 Income Stream #4: Workshops

26:36 Income Stream #5: Templates

29:09 Income Stream #6: Digital Products

30:52 Income Stream #7: Story Subscription Swipe File (Brand New Membership!)

34:49 Income Streams #8 & #9: Newsletter & Podcast Sponsorships

35:14 Income Stream #10: Affiliate Income

37:23 Income Stream #11: Millionaire Moment on Substack

38:34 Point of the Story

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

It's Season 2 finale time, which means I'm finally answering my own rapid-fire questions!

But I didn’t just answer them, I also asked my friends to answer them for me because otherwise this episode would’ve been six minutes long, like Wesley’s (no shade to my 6-year old).

I'm also dropping some major announcements about Season 3, my millionaire journey, and a brand new course that's about to fix your "writing about yourself sucks" problem forever.

Thank you so much for joining me in all 34 episodes so far! Point of the Story is going on break now, and will be back on October. See you then, my precious squirrels!

PS: While you wait, please tune in to the infinitely chaotic walkout song playlist, featuring all the responses from my season 2 guests.

TOPICS & TANGENTS

— My gift card birthday system for December babies

— My friend who thought "walkout song" meant funeral music

— Why people are nosy as fuck and DO want to hear what you had for breakfast

— My journey rating every chai latte on Cape Cod

— The upcoming Season 3 guest lineup that's absolutely stacked

POINT OF THE STORY

People want to hear what you have to say, even if you think it's boring. Stop overthinking and start sharing!

GIVEAWAY

This podcast episode features my first very ad, and, of course, it’s for a giveaway!

If you want to win a FREE 30-minute strategy session with me in September, do at least one of the following to enter:

1. Rate this podcast

2. Leave me a review on Apple Podcasts

3. Comment what you love about the podcast on Spotify

Send me evidence in Instagram DMs @btlcopy

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— Past Episode: “No One Gets What You Do? Clarify Your Messaging with Abbie Radford”

TIMESTAMPS

00:00 Intro

04:45 What's Your Nut?

25:03 If Your Brain Had a Pop-Up Ad, What Would it Be Trying to Sell You Right Now?

27:36 If Your Life Had a Warning Label, What Would It Say

30:52 What’s Something You Would Win an Olympic Gold Medal In?

33:46 What’s Something You Thought You’d Have Figured Out By Now, But You Don’t?

36:48 If You Had a Walkout Song, What Would It Be?

41:24 Closing

This episode was edited by Adrienne Cruz.

The most requested guest FINALLY makes his debut!

That's right, squirrels, my 6-year-old son Wesley is officially on the podcast to answer my rapid-fire squirrel brain questions, and it goes exactly how you’d expect.

This might be the shortest and most chaotic episode in Point of the Story history, forever and always.

TOPICS & TANGENTS

— Candy, candy, and more candy

— TOYYYYYYYSSSS!!!!

— Why 304 + 568 is apparently advanced mathematics

— Wesley’s life goals

— Live popcorn ASMR nobody ordered

POINT OF THE STORY

Wesley proved that the secret to great content is showing up with main character energy, zero shame, and the confidence to fart on someone else's podcast.

GIVEAWAY

Want a free order of bean water on me? Tag me @btlcopy on your Instagram story while you’re listening, and one lucky winner will get a caffeine fix on me!

Love you, mean it. 🖤

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

When I decided to launch a podcast, I had absolutely zero intention of editing it myself. Like, I cannot think of anything worse for someone with ADHD than planning, recording, editing, AND promoting a whole-ass show.

Enter Adrienne Cruz, who cold-pitched me so perfectly I wanted to kiss her on the mouth.

In this episode, I sit down with the woman who makes Point of the Story possible — my podcast editor, emo-Swiftie friend, and the reason I can just show up and yap while she handles literally everything else.

We're diving into the psychology of listener engagement, the three stages every podcast listener goes through, and why your marketing efforts mean absolutely nothing if your show is boring as hell.

TOPICS & TANGENTS

— Pattern interruption and why your brain loves surprises

— How to hook people in the first 60 seconds of your episode

— Me saying the only phrase I know how to say in Spanish and how I plan to use it against Side Character someday

— Why editing your podcast doesn't make it less authentic

— Adrienne not being able to find her mirror neurons

— Episode titles that actually make people click

— Adrienne audits her clients’ podcasts

— Season three planning happening live on the podcast

POINT OF THE STORY

Marketing can bring people to your show, but only your show can make them stay. Focus on that second stage (engagement) that everyone ignores, and you'll turn casual listeners into superfans who never miss an episode.

GIVEAWAY

Want a free order of bean water on me? Tag me @btlcopy and Adrienne @adriennecruzpod on your Instagram story while you’re listening, and one lucky winner will get TWO caffeine fixes on me!

AND — count how many times we drop the F-bomb in this episode. DM me the number, and you could win a prize!

Love you, mean it. 🖤

ADRIENNE LINKS

— Follow Adrienne on Instagram and Threads

— Check out her website and services

— Subscribe to her newsletter Sounds Like Brunch

— Adrienne’s walkout songs: girly pop option + emo option

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS (all podcasts, of course!)

— 6 Degrees of Cats

— Good Hang with Amy Poehler

— The Freak Show

— Modern Agent Marketing Girls

TIMESTAMPS

00:00 Intro

00:23 Meet Adrienne, My Podcast Manager!

08:02 Rapid-Fire Squirrel Brain Questions

20:19 Marketing Can't Make People Love Your Show

26:02 Why Your Brain Loooves Being Surprised

30:14 Your Listeners Should Want to Hang Out With You

40:29 Mirror Neurons and Why Enthusiasm Is Contagious

42:41 Keeping People on the Edge of Their Seats

48:19 Vulnerability Without Trauma-Dumping Your Audience

52:52 Honoring the Squirrel Brain (Why Editing Matters)

57:49 What to Do Outside Your Episodes to Keep People Listening

01:05:20 Point of the Story Season Three Planning Session

01:08:48 Closing

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription

I invited KP from Jupiter Content Co on to talk about nine grids on Instagram, and somehow we also ended up discussing everything from credit card debt recovery to baseball mascots coming to your house for Valentine's Day. It was a squirrel-brained conversation through and through, and I loved every second!

KP is a social media strategist who believes you can do whatever the hell you want on social media, as long as you have a strategy behind it. And before you roll your eyes at the word "strategy," they actually break it down in a simple and brilliant way that doesn't make you want to throw your phone in a river.

They're also the mastermind behind something called a "content constellation," which is basically an Instagram nine grid that doesn't suck and actually helps people figure out what you do. Ok, bye, I need to go get one for the Point of the Story Instagram page, immediately!

TOPICS & TANGENTS

— Five-figure credit card debt and why shame-posting about it on Substack was the right move

— Rebecca Black's gay icon era

— Nine grids that work for Instagram

— Price transparency and why hiding your rates is helping no one

— The Content Constellation offer that sold out in 8 hours

POINT OF THE STORY

You can do whatever you want on social media as long as you have a strategy (including not posting and getting a nine grid!)

GIVEAWAY

Want a free order of bean water on me? Tag me @btlcopy and KP @jupitercontentco on your Instagram story while you’re listening, and one lucky winner will get TWO caffeine fixes on me!

AND — count how many times we drop the F-bomb in this episode. DM me the number, and you could win a prize!

Love you, mean it. 🖤

KP LINKS

— Follow KP on Instagram

— Check out their website

— Subscribe to their Substack

— Listen to them in the Twelfth House podcast

— Book a Content Constellation to design your Instagram 9-grid (Code: ON POINT)

— KP’s walkout songs: cool kid option + the real choice

BTL LINKS

— Use code "MILLIONAIRE" for $100 off my website copywriting course, Site Series Sprint.

— Join the Point of the Story community on Slack.

— Leave feedback or episode requests in our Suggestions Box.

— To stay up to date with all things Point of the Story, follow on Instagram and Substack.

— Follow me on Instagram, Threads, and Substack.

— Subscribe to my newsletters Tuesday Table of Contents for one marketing tip, once a week and Millionaire Moment for the insider tea on how I plan to make $1 mil in sales by my 31st birthday.

— Check out my website betweenthelinescopy.com.

OTHER LINKS

— The Savannah Bananas

TIMESTAMPS

00:00 Intro

00:24 Meet KP, Social Media Strategist, Nine Grid Fan, and Early Bedtime Enthusiast

01:32 Rapid-Fire Squirrel Brain Questions

29:19 You Can Do Whatever You Want on Social Media (As Long As You Have a Strategy)

32:04 How to Stop Posting on Instagram By Creating a 9 Grid

41:19 Content Constellation: The Offer that Sold Out in 8 Hours

51:59 Savannah Bananas Baseball Discourse

55:33 Closing

This episode was edited by Adrienne Cruz.

Mentioned in this episode:

For $31/mo, get FIVE personal story prompts a month for your newsletter!

Sara's Swipe File: A Newsletter Storytelling Subscription