Get ready for an insightful conversation with entrepreneur and former bull rider Nic Lica! 

In this episode of the Champion Living Podcast, Nic discusses his innovative creation, the Licabell—a game-changing safety product designed to protect bullfighters, stock contractors, and spectators. Nic shares the highs and lows of entrepreneurship, the importance of perseverance, and the impact of honesty and vulnerability on success. 

🎙️ What You’ll Get from This Episode: 

-The story behind the invention of the Likeabell and its benefits 

-Nic's transition from working at Beastmaster to starting his own company 

-The challenges and rewards of taking risks and betting on yourself 

-The reality of the grind and the importance of sharing the authentic journey 

- Insights into the PBR and PRCA judging systems, and how Nic is making an impact 

👉 If you're passionate about rodeo innovation, entrepreneurship, and inspiring stories of grit, this episode is for you! 

🔔 Hit that subscribe button and join the Champion Living community for more exclusive interviews, inspiring stories, and insights from the best in rodeo and beyond! 

#RodeoSafety #Likeabell #NicLica #ChampionLivingPodcast #PBR #PRCA #Entrepreneurship #RodeoInnovation#grit

Show Notes:

03:28 Podcasting Journey and Challenges

05:14 Entrepreneurial Struggles and Uber Eats

13:48 Judging in PBR: Insights and Experiences

24:24 Innovations in Bull Riding Safety

27:44 A Tough Decision: Leaving Beastmaster

29:27 The Impact of the New Product

32:13 The Purpose and Evolution of Bull Bells

35:39 Challenges and Costs of Manufacturing

41:28 Support and Feedback from the Community

50:09 Exploring New Opportunities

52:33 Final Thoughts and Future Plans

Learn More:

Nic Lica

https://www.instagram.com/licabrand_official/

https://licabrand.com/

Get a free fitness consult HERE: https://championlivingfitness.com/pages/athlete-form-sign-up

We’d like to give a huge thanks to our partners! These folks believe in our mission to make rodeo a better place for everyone, please show them your support:

Beastmaster Rodeo Gear

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PWR PRO CBD

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Frost Legacy Bull Riding Schools

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Home Gym Equipment from GetRx’d

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