Are you posting your heart out on social media but still hearing crickets? You’re not alone and no, it’s not that your content “just isn’t good enough.” The truth? Content alone doesn’t convert anymore. Not in 2025. Not in a saturated feed. Not without connection.

In this heart-to-heart episode of Social Media Marketing for Small Businesses, I’m sharing the one strategy that changed the game for me and my clients: relationship marketing. Spoiler: it’s not about more reels, fancy captions, or shouting louder for the algorithm. It’s about creating a real social media connection and building trust through an intentional engagement strategy.

You’ll learn why content without connection won’t convert, even if it’s gorgeous, and what actually works when it comes to content that converts. I’ll show you how to boost your engagement rate without paid ads, share real examples of DMs and comments that led to sales, and reveal the power of social media conversation starters that genuinely spark interest. You’ll also discover why small business social media success isn’t just about posting, but about building real relationships. With just 15 minutes a day, you can create meaningful social media engagement that drives results and flips those dry DMs into booked clients.

So if you’re ready to ditch the “post and pray” approach and finally start connecting with the people who need you most, hit play. 

Let’s make social media social again. 

With all my support,

Chey