Making It in The Toy Industry | Start A Toy Business

#250: The Art Of Toy Photography with Mitchel Wu: Extended


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Ever wondered how toys come to life through photography? 🎨✨

Mitchel Wu, an acclaimed toy photographer known for his brilliant use of motion and emotion in toy imagery, joins Azhelle Wade in this episode to unravel the magic behind his spectacular work with major clients like Marvel, Disney, and Hasbro. 

Learn how he transitioned from a mundane consumer products career to mastering the niche of toy photography, and get insights on making your own products come alive through powerful visuals. Tune in to hear Mitchel’s tips on creating engaging toy stories, using practical effects, and carving out a unique creative style in the competitive field of photography. Explore how storytelling can elevate your social media content and discover why specializing can make all the difference in your professional journey.

From Toy Story-inspired setups to creating dynamic scenes for top brands like Disney and Mattel, Mitchel reveals the secrets behind his craft. Learn how he turned a hobby into a thriving career, why storytelling is at the heart of his work, and his tips for creating scroll-stopping images. Don’t miss this inspiring episode!

Listen For These Important Moments

  • 04:42 Mitchel Wu's Background and Career Shift
  • 07:14 Discovering Toy Photography
  • 09:15 Building a Career in Toy Photography
  • 15:05 Creative Process and Techniques
  • 23:01 Nostalgia and Emotional Connection
  • 23:36 Client Work and Social Media Campaigns
  • 25:19 Advice for Aspiring Photographers
  • 28:29 Tips for Capturing Great Photos
  • 30:55 Storytelling in Toy Photography
  • 36:10 The Importance of Social Media
  • 38:36 Engagement and Impact in Photography

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Making It in The Toy Industry | Start A Toy BusinessBy Azhelle Wade | The Toy Coach | Toy Creators Academy

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