Making It in The Toy Industry | Start A Toy Business

#274: Turn Your Hobby Into a Best-Selling Board Game with Elizabeth Hargrave


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What are your hobbies? I personally enjoy dance, specifically latin dance and often I wonder, “What if I could translate salsa dancing into a toy or game?”. Well today, we’re going to explore that possibility. Today my guest shares how she turned her hobby into a best selling board game!

In this episode of Making It in the Toy Industry, I’m joined by Elizabeth Hargrave, award-winning board game designer and co-founder of the Tabletop Game Designers Association. You might know her from her hit game Wingspan, which turned the world of nature and birdwatching into one of the most beloved engine-building games of all time.

Elizabeth shares how she took her passion for the natural world and used it to build a meaningful and immersive game that fully translated the experience of birding. Our conversation today circles around how to accurately translate the “experience” of doing various hobbies to a tabletop play pattern. In my opinion that’s the secret sauce of how Elizabeth created such an incredible game on her first try.

During this episode, we also talk about her upcoming game Sanibel, inspired by collecting seashells on the beach. A hobby so simple and a game so elegant, that I’m sure you’ll find yourself inspired to build a tabletop experience based on your hobbies.


Listen For These Important Moments:

  • [00:01:12] - What started as a love for birdwatching became Wingspan, a wildly successful board game that blends strategy with nature through clever engine-building mechanics.
  • [00:04:07] - Elizabeth introduces the Tabletop Game Designers Association, which offers support with contracts, advocacy, and education, perfect for both new and seasoned game designers.
  • [00:10:51] - From butterflies to beachcombing, see how personal passions can evolve into meaningful, immersive game themes that resonate with players.
  • [00:23:07] - Elizabeth’s Wingspan pitch journey proves you don’t. Learn how smart feedback, persistence, and a strong prototype can open doors for your game invention.
  • [00:34:49] - Even with success, staying grounded in playtesting and peer feedback is key to creating games that last. No shortcuts, just a solid creative process.


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Making It in The Toy Industry | Start A Toy BusinessBy Azhelle Wade | The Toy Coach | Toy Creators Academy

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