VP, Principal Analyst David Truog returns to offer more basic knowledge on designing chatbots, including conversational design best practices. Most chatbots disappoint, often because organizations focus too heavily on the technology and not enough on the design work. But this miniseries can help you direct efforts to build the right chatbot (or improve an existing one) with appropriate scope.

Click the titles below for more on this topic:

Most Chatbots Disappoint - Here's How To Make Them Better (public blog)

Design Better Chatbots (Forrester report)

Design Who Your Chatbot Is (Forrester report)

Design What Your Chatbot Does (Forrester report)